Article Per Year (5 Year)
p-Index From 2021 - 2026
0.23
P-Index
This Author published in this journals
All Journal Jurnal Sistem Informasi, Akuntansi dan Manajemen
Sitompul, Philips Rikardo
Unknown Affiliation
Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Social Sciences

Published : 1 Documents Claim Missing Document
Claim Missing Document
Check
Articles

Found 1 Documents
Search

 1 
Pengaruh Harga dan Kualitas Layanan terhadap Kepuasan Pengguna Gojek: Analisis Kuantitatif Di Kota Medan Sitompul, Philips Rikardo
Jurnal Sistem Informasi, Akuntansi dan Manajemen Vol. 4 No. 3 (2024): SINTAMA: Jurnal Sistem Informasi, Akuntansi dan Manajemen (Sept 2024)
Publisher : Asosiasi Dosen Akuntansi Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.54951/sintama.v4i3.756

Abstract

This study aims to evaluate the impact of service quality and pricing on Gojek customer satisfaction in Medan. The study is quantitative, so a questionnaire is used. A quantitative approach was used for the survey, with one hundred active Gojek users participating. The study shows that customer satisfaction is related to price and service quality. Customers rated service quality as punctual, convenient, courteous drivers, and transparent pricing. Using these research findings, Gojek can create strategies to improve service quality and retain customers
Co-Authors