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Analisis Penerapan Metode Job Order Costing dalam Menghitung HPP dan Penentuan Harga Jual Produk pada Percetakan Bayu Aji Shela Irvara Wulandari; Rifilia Ramadani; Aisyah Aisyah; Iskandar Iskandar; Hoirul Anam; Mochamad Reza Ardiyanto
Inisiatif: Jurnal Ekonomi, Akuntansi dan Manajemen Vol. 4 No. 1 (2025): Januari : Inisiatif : Jurnal Ekonomi, Akuntansi dan Manajemen
Publisher : Universitas 45 Surabaya

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30640/inisiatif.v4i1.3458

Abstract

This study aims to evaluate the use of the job order costing method in calculating the cost of goods produced and determining the selling price of products at Bayu Aji Printing. This research uses a qualitative approach with a descriptive analysis method, which aims to present data systematically so as to facilitate understanding of the phenomenon and drawing conclusions. Data collection is done through direct observation and interviews with business owners. The results showed that Bayu Aji Printing has not implemented an appropriate calculation of the cost of goods produced which can affect the determination of product selling prices. Therefore, data analysis was carried out to calculate the cost of goods produced using the job order costing method to determine a more accurate selling price.
Pengaruh Electronic Word of Mouth, Perceived Quality, dan Brand Image terhadap Minat Beli pada Produk Somethinc Shela Irvara Wulandari; Mochammad Isa Anshori
Jurnal Rimba Riset Ilmu manajemen BisnisĀ danĀ Akuntansi Vol. 3 No. 3 (2025): Agustus : Riset Ilmu Manajemen Bisnis dan Akuntansi
Publisher : Asosiasi Riset Ilmu Manajemen Kewirausahaan dan Bisnis Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61132/rimba.v3i3.1922

Abstract

This study aims to analyze the effect of electronic word of mouth (e-WOM), perceived quality, and brand image on purchase intention of Somethinc products. The approach used is quantitative method, with a population consisting of students of the Faculty of Economics and Business, Trunojoyo University Madura who have seen reviews about Somethinc products and have interest or experience in using them. A total of 100 respondents were involved in this study, which was determined through purposive sampling technique. Data analysis was conducted using multiple linear regression. The findings show that e-WOM and perceived quality have a positive and significant effect on purchase intention, while brand image does not show a significant effect on consumer purchase intention.