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All Journal DeReMa (Development Research of Management) Jurnal Manajemen INTERNATIONAL JOURNAL OF SOCIAL, POLICY AND LAW (IJOSPL) International Journal of Social and Management Studies (IJOSMAS)
Sianipar, Ardin
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Religion Humanities Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Industrial & Manufacturing Engineering Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice

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How Transformational Leadership Enhancing School's Performance: a Systematic Literature Review Sianipar, Ardin; Putri, Ayu Yulianti
International Journal of Social and Management Studies Vol. 5 No. 6 (2024): December 2024
Publisher : IJOSMAS

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.5555/ijosmas.v5i6.453

Abstract

Abstract - This study aims to systematically review the literature on how transformational leadership can improve school performance, as well as identify the factors that play a role in the effectiveness of such leadership in the educational environment. Using a systematic literature review (SLR) of empirical articles from leading journals in the past five years, the study filtered and encoded key findings to understand the influence of transformational leadership. The findings show that transformational leadership significantly improves school performance through teacher motivation, collaborative culture development, and increased staff commitment. Trust, collegial support, and the school climate often mediate these effects. The main limitation of this study is that the scope of the data is limited by periods and geographical regions, which may affect the generalization of the findings. Further research is recommended to explore the long-term impact and integrate cross-cultural perspectives. These results guide school leaders and policymakers in developing effective leadership strategies to improve performance.
Digital Dynamic Marketing Capabilities in Green Hospitality: A Systematic Literature Review in the Emerging Countries Context Sianipar, Ardin; Angelia, Widya; Abdau, Abrar
INTERNATIONAL JOURNAL OF SOCIAL, POLICY AND LAW Vol. 6 No. 3 (2025): OCTOBER 2025
Publisher : INTERNATIONAL JOURNAL OF SOCIAL, POLICY AND LAW

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.8888/ijospl.v6i4.231

Abstract

Abstract This Systematic Literature Review (SLR) examines the role of Digital Dynamic Marketing Capabilities (DDMC) in advancing green Hospitality within emerging countries, addressing a critical gap at the intersection of digital innovation and sustainability. Guided by the dynamic capabilities framework, the study synthesizes 42 peer-reviewed studies from 2010 to 2025, sourced from databases such as Scopus, Web of Science digital infrastructure. Barriers, such as financial constraints and digital literacy gaps, pose challenges, particularly in rural areas. Outcomes encompass reduced carbon footprints, cost efficiencies, and improved customer loyalty, though benefits vary by context. The study contributes to dynamic capabilities theory by highlighting contextual moderators in emerging economies and offers practical insights for hospitality managers to leverage cost-effective digital tools for sustainability. Policymakers can support the adoption of DDMC by enhancing digital infrastructure and offering incentives. Gaps in the literature, including a limited focus on rural settings and emerging technologies such as blockchain, suggest avenues for future research. This SLR underscores DDMC’s transformative potential in fostering sustainable Hospitality in emerging markets.
DIGITAL DYNAMIC MARKETING CAPABILITY FOR GREEN HOSPITALITY TRANSFORMATION IN EMERGING COUNTRIES : A SYSTEMATIC LITERATURE REVIEW AND EMPIRICAL TREND ANALISYS Sianipar, Ardin; Angelia, Widya; Abdau, Abrar
DeReMa (Development Research of Management): Jurnal Manajemen Vol. 20 No. 2 (2025): Vol. 20 No.2 (2025): September
Publisher : Universitas Pelita Harapan

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.19166/derema.v20i2.10244

Abstract

This study explores the role of Digital Dynamic Marketing Capability (DDMC) in advancing green hospitality in emerging countries by integrating theoretical and empirical insights. A Systematic Literature Review (SLR) following the PRISMA protocol analyzed 30 peer-reviewed articles from 2020 to 2024, sourced from Scopus and Web of Science, and supplemented by empirical data from WTTC, UNWTO, and Statista to validate trends. The findings highlight four key themes: technological adaptability, sustainability-driven digital communication, organizational agility, and customer eco-engagement. DDMC strengthens branding, fosters eco-innovation, and enhances service personalization, though its adoption, particularly of advanced technologies like AI and blockchain, varies across regions due to infrastructural and resource disparities. The study’s reliance on secondary data limits its ability to establish direct causal relationships, suggesting a need for further empirical research. Practically, it offers strategic insights for hospitality leaders and policymakers to develop adaptive, sustainable marketing practices that align with eco-hospitality goals. By extending dynamic capabilities theory to green digital marketing, this paper contributes an original conceptual framework tailored to the unique challenges and opportunities of emerging markets, providing a roadmap for sustainable transformation in the hospitality sector. Abstrak dalam Bahasa Indonesia : Studi ini mengeksplorasi peran Digital Dynamic Marketing Capability (DDMC) dalam memajukan green hospitality di negara berkembang melalui integrasi wawasan teoretis dan empiris. Systematic Literature Review (SLR) dengan protokol PRISMA menganalisis 30 artikel peer-reviewed periode 2020–2024 yang bersumber dari Scopus dan Web of Science, serta dilengkapi dengan data empiris dari WTTC, UNWTO, dan Statista untuk memvalidasi tren. Temuan penelitian menyoroti empat tema utama: kemampuan beradaptasi terhadap teknologi, komunikasi digital berorientasi keberlanjutan, kelincahan organisasi, dan keterlibatan pelanggan dalam isu lingkungan. DDMC memperkuat branding, mendorong inovasi ramah lingkungan (eco-innovation), dan meningkatkan personalisasi layanan, meskipun adopsinya—terutama pada teknologi maju seperti AI dan blockchain—bervariasi antar wilayah akibat perbedaan infrastruktur dan sumber daya. Ketergantungan studi ini pada data sekunder membatasi kemampuannya dalam menetapkan hubungan kausal langsung, sehingga diperlukan penelitian empiris lanjutan. Secara praktis, studi ini memberikan wawasan strategis bagi para pemimpin industri perhotelan dan pembuat kebijakan untuk mengembangkan praktik pemasaran adaptif dan berkelanjutan yang selaras dengan tujuan eco-hospitality. Dengan memperluas teori dynamic capabilities ke dalam pemasaran digital berkelanjutan, penelitian ini menawarkan kerangka konseptual orisinal yang disesuaikan dengan tantangan dan peluang unik di pasar negara berkembang, sekaligus memberikan peta jalan bagi transformasi berkelanjutan di sektor perhotelan.
Co-Authors Abdau, Abrar Angelia, Widya Putri, Ayu Yulianti