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All Journal Jurnal Riset Rumpun Ilmu Sosial, Politik dan Humaniora (JURRISH) Federalisme : Jurnal Kajian Hukum Dan Ilmu Komunikasi
Rakhmad S. Ramadhani
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Environmental Science Law, Crime, Criminology & Criminal Justice Social Sciences

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Peran Program “Jumat Curhat” dalam Meningkatkan Citra Kepolisian Mojokerto Raya Khoiru M Habibi; Rakhmad S. Ramadhani; Fatihatul L
Federalisme: Jurnal Kajian Hukum dan Ilmu Komunikasi Vol. 1 No. 3 (2024): Federalisme : Jurnal Kajian Hukum dan Ilmu Komunikasi
Publisher : Asosiasi Peneliti dan Pengajar Ilmu Hukum Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.62383/federalisme.v1i3.55

Abstract

The police are currently a topic of conversation due to several problems caused by irresponsible members, resulting in a negative view of the police. To overcome this, a Quick Wins Presisi program was implemented, such as "Friday Confide." This program is a response to problems in daily interactions between the police and the community, such as dissatisfaction with services, lack of communication, and transparency of police actions. "Friday Confide" is an initiative that aims to increase interaction between the community and the police by providing a platform for the community to convey complaints, aspirations and input directly. This research evaluates the effectiveness of the program and how the community responds and participates, especially in the Greater Mojokerto Police. The methodology used includes a descriptive qualitative approach with data collection through in-depth interviews, direct observation and related documentation. Using the Diffusion of Innovation theory, research shows that the "Friday Confide" program was well received by the people of Mojokerto as an effective place to convey aspirations and obtain information about police activities. However, researchers identified challenges such as limited time that hinders comprehensive communication and handling of issues, as well as the need for increased direct community involvement. This program has succeeded in improving relations and transparency between the police and the community, but requires adjustments such as extending time and strengthening follow-up. The research recommends ongoing evaluation of strategic adjustments to ensure programs continue to meet community needs and expectations.
Analisis Isi Pesan Altruisme pada Akun TikTok @mr.kingthread Batik Benang Raja Siska Andriani Putri; Ratnaningrum ZD; Rakhmad S. Ramadhani
Jurnal Riset Rumpun Ilmu Sosial, Politik dan Humaniora Vol. 4 No. 4 (2025): JURRISH: Jurnal Riset Rumpun Ilmu Sosial, Politik dan Humaniora
Publisher : Lembaga Pengembangan Kinerja Dosen

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55606/jurrish.v4i4.6634

Abstract

The development of digital technology has brought significant changes in the patterns of social interaction in society. Social media, especially TikTok, now functions not only as a means of entertainment but also as an effective medium for disseminating social, cultural, and humanitarian values. One interesting phenomenon in this context is the emergence of altruistic content, namely messages that represent caring, kindness, and selfless assistance. Content with altruistic nuances has its own appeal because it can create emotional closeness with the audience and has the potential to be used by business actors as a communication strategy to build a positive brand image. This study aims to identify and describe the forms of altruistic messages displayed in the TikTok account @mr.kingthread owned by Batik Benang Raja. The study used a descriptive qualitative approach with a content analysis method based on the altruism theory of Eisenberg and Mussen, as well as the six stages of content analysis according to Klaus Krippendorff. Data were collected from 24 videos uploaded between January 1–31, 2025, through observation and documentation techniques. Then, they were analyzed and categorized into six indicators of altruism: sharing, cooperation, helping, donating, honesty, and generosity. The results of the study show that @mr.kingthread's content consistently displays altruism through sincere, emotional, and easily accepted actions by the audience. The aspect of donating emerged as the most dominant element, followed by aspects of cooperation, helping, and sharing. The natural, authentic, and uncontrived message delivery strengthens emotional closeness with the audience and increases public trust in Batik Benang Raja's image as a brand that cares about humanitarian values. In conclusion, the altruism-based communication strategy through TikTok has proven effective in spreading humanitarian values, strengthening the company's positive image, and fostering a spirit of sharing among the audience.  
Co-Authors Fatihatul L Khoiru M Habibi Ratnaningrum ZD Siska Andriani Putri