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All Journal Ibtida: Media Komunikasi Hasil Penelitain Pendidikan Guru Madrasah Ibtidaiyah Reflektika
Susantin, Herlin
Unknown Affiliation
Religion Decision Sciences, Operations Research & Management Education Languange, Linguistic, Communication & Media Mathematics Other

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Promosi dan Marketing Madrasah Ibtidaiyah Negeri Berbasis Digital Wardi, Moh; Susantin, Herlin; Fadli Wahyudi, Heri
IBTIDA' Vol. 5 No. 2 (2024): IBTIDA' NOVEMBER 2024
Publisher : FAKULTAS AGAMA ISLAM UNIVERSITAS BILLFATH

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37850/ibtida'.v5i2.828

Abstract

This study aims to explain the madrasah marketing strategy by utilizing social media at MIN 2 Sumenep in increasing the number of new student applicants. Then to analyse the contribution of social media-based educational marketing strategies in increasing the number of registrants and describe the supporting factors and obstacles in implementing educational marketing strategies based on the use of social media. The method used is a qualitative method with the main focus on the marketing strategy of the education programme to improve the image of the MIN 2 Sumenep institution. The data collection techniques used include interviews with the madrasah head, deputy head and teachers, as well as observation and documentation. Data were analysed using the Miles and Huberman model which includes three stages: data reduction, data display and conclusion drawing. The conclusion of this study is that the digital marketing strategy through social media implemented at MIN 2 Sumenep, including the use of websites, Facebook, Instagram, YouTube and TikTok, has successfully increased the number of new student registrations. The marketing is done effectively by involving madrasah stakeholders, providing a strong identity and improving the quality of education services. Although not yet optimal, the contribution of this strategy is very significant in attracting the attention and interest of prospective students. Sustainability and consistent management are needed for better results.
KONSEP PERNIKAHAN LINTAS KEYAKINAN DALAM BERAGAMA PERSPEKTIF AYAT-AYAT AL-QUR’AN DAN HADIST RASUL Muiz, Abd.; Susantin, Herlin
Reflektika Vol 15, No 1 (2020)
Publisher : Universitas Al-Amien Prenduan

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.28944/reflektika.v15i1.946

Abstract

Marriage is the most sacred moment in human life in this world. with the existence of marriage a person has followed one of the traditions taught by the prophet Muhammad Saw. In this contemporary era, the term marriage of different religions has emerged, thus attracting controversy among mslim intellectuals. There are some who disagree and there are also some who disagree. For this reason, this research uses a descriptive qualitative approach using the type of literature study research. The result of this study is that the law of marriage with a religion for a Muslim man with a woman musyrikah the law is haram. Meanwhile, muslim women with muslim women with musyrikah men are also illegitimate.
Co-Authors Fadli Wahyudi, Heri Moh. Wardi Muiz, Abd.