Article Per Year (5 Year)
p-Index From 2020 - 2025
0.408
P-Index
This Author published in this journals
All Journal Neraca Manajemen, Akuntansi, dan Ekonomi Jurnal Padamu Negeri
Eka Nurfaidah
Unknown Affiliation
Economics, Econometrics & Finance Education Environmental Science Other

Published : 2 Documents Claim Missing Document
Claim Missing Document
Check
Articles

Found 2 Documents
Search

 1 
MEWUJUDKAN GENERASI MUDA YANG MAMPU BERDAYA SAING DENGAN MELIBATKAN PERGURUAN TINGGI Siti Nurhaliza Amelia Putri Pratami; Aprilia Rizki Pradani; Eka Nurfaidah
Musytari : Jurnal Manajemen, Akuntansi, dan Ekonomi Vol. 14 No. 9 (2025): Musytari : Jurnal Manajemen, Akuntansi, dan Ekonomi
Publisher : Cahaya Ilmu Bangsa

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.8734/musytari.v14i9.10753

Abstract

Youth is one of the most important capital for the Indonesian nation in the future nation building, meaning that it is important to have the role of youth in national development. To become a developed nation and be able to compete in international arena, the role of youth as the nation's successors is a requirement mandatory that must be fulfilled. The relationship between education and national, even international, competitiveness. Indonesia's national competitiveness has fluctuated over the years. By examining various data, is there an educational factor that determines the nation's competitive position? Through the analysis of various documents and articles, including journals and books, it becomes evident that education is one of the key pillars of a nation's competitiveness. The author gathered material through library research and employed descriptive analysis. The author's findings indicate that education is a critical endeavor for a nation to enhance the quality of its human resources. Therefore, improving the quality and equity of education is essential because it is through education that individuals can become highly competitive and quality-driven individuals.
LITERASI DIGITAL MARKETING BAGI UMKM DESA WARINGINJAYA Muhammad Fajar Oktara; Muchammad Al-Fatih; Devi Amalia; Eka Nurfaidah; Purwanti Purwanti
Jurnal Padamu Negeri Vol. 2 No. 4 (2025): Oktober : Jurnal Padamu Negeri (JPN)
Publisher : CV. Denasya Smart Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.69714/90x2sb28

Abstract

Community Service Program (KKN) is a concrete manifestation of the Tri Dharma of Higher Education, which aims to encourage students to participate directly in community development. The KKN activity, held in Waringinjaya Village, Kedungwaringin District, Bekasi Regency, carried the theme "Synergy to Create Inclusive, Competitive, and Independent Villages in Supporting Sustainable Development." The main focus of this activity is to improve digital marketing understanding for Micro, Small, and Medium Enterprises (MSMEs) through blended learning that combines face-to-face and online training with intensive mentoring. The method used is Participatory Action Research (PAR) with activities such as the use of social media (Instagram, Facebook, WhatsApp), digital content creation, use of QRIS for payments, and management of online business accounts. Evaluation was carried out through observation, questionnaires, interviews, and sales case studies. The results of the implementation showed a significant increase in digital literacy and online marketing skills of the participants. In addition, the program also had a positive impact in the form of market expansion, increased brand awareness, and increased sales volume of local products.
Co-Authors Aprilia Rizki Pradani Devi Amalia Muchammad Al-Fatih Muhammad Fajar Oktara PURWANTI PURWANTI Siti Nurhaliza Amelia Putri Pratami