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All Journal Jurnal Mahasiswa: Jurnal Ilmiah Penalaran dan Penelitian Mahasiswa Jurnal Ragam Pengabdian
Anneira Azzahra
Universitas Bina Bangsa
Computer Science & IT Economics, Econometrics & Finance Engineering Environmental Science Social Sciences Other

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Analisa Persaingan Bisnis Antara Merek Mie Sedap Dan Mie Indomie Anneira Azzahra; Mia Mulyani Zahra; Syamsul Hidayat
Jurnal Mahasiswa: Jurnal Ilmiah Penalaran dan Penelitian Mahasiswa Vol. 6 No. 1 (2024): Maret: Jurnal Mahasiswa: Jurnal Ilmiah Penalaran dan Penelitian Mahasiswa
Publisher : Universitas Sains dan Teknologi Komputer

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.51903/jurnalmahasiswa.v6i1.824

Abstract

People's lives have begun to change in this era of globalization, everything that is needed is required to be fast and practical. Several needs, including food, have become instantaneous, creating a very high level of development in the food business, especially in Indonesia. . With the current busy activities of society, business actors have the opportunity to create fast food products (Hernawan, 2019). Therefore, new businesses began to emerge known as fast food or fast food. Instant noodles are popular with everyone, both young and old. Therefore, the focus of the research entitled "BUSINESS COMPETITION ANALYSIS BETWEEN SEDAP NOODLE AND INDOMIE NOODLE BRAND" focuses on when purchasing a product, there are many factors that consumers consider to make a decision. In addition to the economic situation of each consumer. The method used in this research is quantitative or statistical. Quantitative research methods are methods used for research on certain populations or samples and are based on the philosophy of empiricism. Thus, this approach will allow analysts to find out the extent of business competition between the Sedap noodle and Indomie noodle brands among Bina Bangsa University Serang students. People currently choose instant noodles because they are cheap, easy to prepare and long-lasting (Cindy et al. , 2016). Currently, many companies competing in the instant noodle business make various different variations, providing superior products to offer to the public by producing instant noodle products such as Sedaap noodles, Indomie, Supermie, Sarimi, Gaga noodles, ABC, Success noodles and others. (Roisah et al., 2021). However, instant noodle products are currently very vulnerable to brand switching because many new products have emerged with new flavor variants, resulting in consumers switching brands for certain reasons (Indrawati & Untarini, 2017).
Pendampingan Penghijauan untuk Kesejahteraan Masyarakat: Sejuknya Udara, Sehatnya Jiwa dalam Upaya Pelestarian Lingkungan di Desa Barugbug Kecamatan Padarincang Ambo Rasyid Ratulangi; M. Nassir Agustiawan; Eli Apud Saepudin; Abdul Muid; Cindi Saputri; Anneira Azzahra; Zahra Sauzan; Zanuba Qotrun Nada; Nursinta; Cristin Natalia; Yeni Febriyanti; Ardhi Julfadhli; Gladisya Audita Azzahra; Sartika; Intan Nabila Azhar; Yuyun Yunengsih; Ferdy Setyawan
Jurnal Ragam Pengabdian Vol. 1 No. 2 (2024): Agustus
Publisher : Lembaga Teewan Journal Solutions

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.62710/tqrdd595

Abstract

This reforestation assistance program aims to improve the welfare of the people of Barugbug Village, Padarincang District, through environmental conservation efforts that involve the active participation of residents. This reforestation activity does not only focus on tree planting, but also on counseling and environmental education to increase residents' awareness of the importance of preserving nature. The results of this program are expected to provide long-term benefits, such as improved air quality, psychological well-being of the community, and sustainability of the local ecosystem. This program is also expected to be a model that can be replicated in other villages in an effort to create a cool, healthy and sustainable environment.
Co-Authors Abdul Muid Ambo Rasyid Ratulangi Ardhi Julfadhli Cindi Saputri Cristin Natalia Eli Apud Saepudin Ferdy Setyawan Gladisya Audita Azzahra Intan Nabila Azhar M. Nassir Agustiawan Mia Mulyani Zahra Nursinta Sartika SYAMSUL HIDAYAT Yeni Febriyanti Yuyun Yunengsih Zahra Sauzan Zanuba Qotrun Nada