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Pengembangan UMKM Dengan Pembuatan Daftar Menu Menarik dan Banner di Desa Pasinan Kecamatan Lekok Kabupaten Pasuruan Rizma Melina Oktabian Alifani; Nadifa Salsabilah; Alfina Rahma; Mila Hariani; Rommy Hardyansah; Misbachul Munir; Jahroni Jahroni
Bumi: Jurnal Hasil Kegiatan Sosialisasi Pengabdian kepada Masyarakat Vol. 2 No. 4 (2024): Oktober: Bumi: Jurnal Hasil Kegiatan Sosialisasi Pengabdian kepada Masyarakat
Publisher : Asosiasi Riset Teknik Elektro dan Informatika Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61132/bumi.v2i4.446

Abstract

Community service is a form of implementation of the Tri Dharma of Higher Education, with the aim of having a positive impact on society. This activity was carried out on 29 July 2024 in Pasinan Village, Lekok District, Pasuruan, with a focus on developing local Micro, Small and Medium Enterprises (MSMEs). The Unsuri team collaborated with MSME players in designing marketing strategies through attractive menu list and banner designs. The approach used is participatory, where MSME players are actively involved in every stage of planning. The methods used include field observations, interviews, design, and implementation of marketing strategies based on the results of MSME needs analysis. Active participation from villagers is expected to increase programme engagement and sustainability, as well as strengthen the competitiveness of local products. The results of this programme show an increase in the visual appeal and professional image of MSMEs, which has a positive impact on sales potential and the village economy.
Revitalisasi Taman Desa Pasinan Sebagai Upaya Peningkatan Kualitas Lingkungan dan Kehidupan Sosial Masyarakat Rafida Febriana Widya Putri; Rizma Melina Oktabian Alifani; Khairunnisa Salsabila Putri Prameswari; M. Catur Rizky; Didit Darmawan; Jahroni Jahroni; Arif Rachman Putra; Samsul Arifin; Pratolo Saktiawan
Inovasi Sosial : Jurnal Pengabdian Masyarakat Vol. 1 No. 4 (2024): November : Inovasi Sosial : Jurnal Pengabdian Masyarakat
Publisher : Lembaga Pengembangan Kinerja Dosen

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.62951/inovasisosial.v1i4.750

Abstract

Pasinan Village Park is one of the public spaces that has great potential as a means of recreation, social interaction, and environmental conservation. However, over time, this park has experienced a decline in quality both in terms of infrastructure and biodiversity. This study aims to examine the revitalization process of Pasinan Village Park which involves the active participation of the local community, and to measure its impact on environmental quality and the social life of residents. The research method used is a case study with a qualitative approach, involving field observations, interviews with related parties, and document analysis. The results of the study indicate that the revitalization of the park not only improves the physical condition of the park, but also increases the sense of community ownership of public space, strengthens social ties, and supports local environmental conservation..