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All Journal Journal Analytica Islamica
Achiriah, Achiriah
Universitas Islam Negeri Sumatera Utara
Religion Education

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Dinamika Perkembangan Organisasi Islam di Sumatera Utara pada Era Kolonial: Kajian Berdasarkan Surat Kabar 1915-1942 Achiriah, Achiriah; Monang, Sori; Hutagalung, Syahrial Arif
Journal Analytica Islamica Vol 9, No 2 (2020): ANALYTICA ISLAMICA
Publisher : Program Pascasarjana UIN Sumatera Utara

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30829/jai.v9i2.23298

Abstract

Penelitian ini bertujuan untuk mengidentifikasi peran organisasi Islam dan surat kabar lokal dalam membangkitkan semangat nasionalisme masyarakat Sumatera Utara pada era kolonial (1915–1942). Melalui pendekatan sejarah dan analisis dokumen, penelitian ini menemukan bahwa organisasi seperti Sarekat Islam (SI), Muhammadiyah, Nahdlatul Ulama (NU), Persatuan Islam (PERSIS), Al-Jam’iyatul Washliyah, Al-Ittihadiyah, dan Persatuan Muslim Tapanuli memiliki kontribusi signifikan dalam memadukan nilai-nilai keislaman dengan perjuangan melawan kolonialisme. Organisasi-organisasi ini berhasil menyatukan berbagai lapisan masyarakat melalui pendekatan inklusif berbasis agama, sekaligus memperjuangkan hak-hak sosial, politik, dan pendidikan umat Islam. Surat kabar lokal, seperti Benih Merdeka, berperan sebagai alat penyebaran informasi, medium propaganda, dan ruang diskusi publik yang mendorong kesadaran politik masyarakat. Surat kabar ini mencatat perjuangan organisasi Islam dan menjadi bagian penting dari rekonstruksi sejarah pergerakan nasionalisme di Sumatera Utara. Temuan ini menunjukkan pentingnya media cetak lokal sebagai sumber sejarah yang otentik, meskipun dokumentasi yang ada masih terbatas pada arsip kolonial. Penelitian ini menyimpulkan bahwa kolaborasi antara organisasi Islam dan surat kabar lokal menciptakan ruang perjuangan yang strategis dalam melawan kolonialisme. Upaya pelestarian, seperti digitalisasi arsip surat kabar, diperlukan untuk memperkaya kajian sejarah dan memahami dinamika sosial-politik masyarakat Sumatera Utara pada masa kolonial. <w:LsdException Loc
ANALYSIS OF M. DIEMAS ANGGARA'S (@infoasikdimas) PERSONAL BRANDING ON INSTAGRAM IN RELATION TO CULINARY TOURISM PROMOTION IN MEDAN CITY Zalukhu, Ardimas Zain; Achiriah, Achiriah
Journal Analytica Islamica Vol 14, No 1 (2025): ANALYTICA ISLAMICA
Publisher : Program Pascasarjana UIN Sumatera Utara

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30829/jai.v14i1.25029

Abstract

This study aims to analyze the personal branding strategies employed by M. Dimas Anggara through the Instagram account @infoasikdimas in promoting culinary tourism in Medan City. Amid the growing role of social media as a digital promotional platform, personal branding has become a crucial element in shaping the image and influence of an influencer. This research adopts a descriptive qualitative approach, utilizing data collection techniques such as content observation, digital documentation, and the distribution of questionnaires to the followers of the @infoasikdimas account. The human brand theory developed by Susan Fournier and Thomson serves as the main framework for understanding the dimensions of authenticity, emotional closeness, and personal appeal in the individual brand formation process. The findings indicate that the @infoasikdimas account exhibits strong elements of personal branding, such as consistency in showcasing local culinary content, authenticity in delivery, and active engagement with the audience. The presented content is not only visually appealing but also informative and communicative. This strategy successfully builds trust and loyalty among followers and has a direct impact on increasing exposure and consumer interest in the recommended culinary spots. Furthermore, Dimas's role as a micro-influencer contributes to the promotion of culinary MSMEs and supports the narrative of Medan City as a friendly and authentic culinary tourism destination. Thus, this study demonstrates that strategically and authentically developed personal branding through social media can significantly contribute to the promotion of the local creative economy, particularly in the culinary tourism sector. These findings are expected to serve as a reference for creative industry players and academics in developing more effective digital branding approaches.
Co-Authors Monang, Sori Syahrial Arif Hutagalung Zalukhu, Ardimas Zain