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All Journal Jurnal Serambi Ekonomi dan Bisnis CJPP Ekopedia: Jurnal Ilmiah Ekonomi
Karimah, Nur Rafidah
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Economics, Econometrics & Finance Education Public Health Social Sciences

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Analisis Manajemen Risiko Pada UMKM “Minuman Kecoklatan “ Rahmawati, Siti; Ar Rachman, Hajar Chair; Karimah, Nur Rafidah
Jurnal Serambi Ekonomi dan Bisnis Vol 8, No 1 (2024): September 2024 -Februari 2025
Publisher : Universitas Serambi Mekkah

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32672/jseb.v8i1.8691

Abstract

Cocoa Beans are proven to be a source of antioxidants. One product that uses cocoa is a chocolate-based drink. preparation methods have developed in chocolate drinks. The aim of this research is to determine the antioxidant potential that can be maintained during the process of making chocolate drinks from cocoa powder using various preparation methods and to determine which can best maintain antioxidant activity. to use a Randomized Block Design with the factor Chocolate Drink Preparation Method (P) consisting of four treatments, which were repeated twice.  chocolate drinks in capturing DPPH free radicals with supporting data, namely fat content in cocoa powder as well as total phenols and total flavonoids in cocoa powder and chocolate drinks. in the development of gluten free chocolate drink products as a strategy to diversify products and increase the competitiveness of micro, small and medium enterprises in MSMEs and the development of these products must be balanced with the manufacturer's ability to translate the level of consumer needs. The aim of determining the quality attributes of chocolate powder drinks is that producers that are acceptable and in accordance with consumer preferences.
Analisis Manajemen Risiko Pada UMKM “Mie Ayam Mas Adi” Bandung Arrachman, Hajar Chair; Karimah, Nur Rafidah; Rahmawati, Siti
Jurnal Serambi Ekonomi dan Bisnis Vol 8, No 1 (2024): September 2024 -Februari 2025
Publisher : Universitas Serambi Mekkah

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32672/jseb.v8i1.8692

Abstract

Businesses that are currently developing are small businesses, where the business does not require a lot of capital, and the process of setting it up is easy. Small businesses are business activities that have small initial capital, small assets, and a small number of workers. It can be said that a small business is an individual business or legal entity that carries out simple economic activities with the aim of making a profit within certain limits. Traders are one of the micro and medium enterprises whose implementation requires relatively small capital and usually uses their own capital or loans.
Analisis Manajemen Risiko pada UMKM Apa Ya Food Karimah, Nur Rafidah; Arrahman, Hajar Chair; Rahmawati, Siti
Jurnal Serambi Ekonomi dan Bisnis Vol 8, No 1 (2024): September 2024 -Februari 2025
Publisher : Universitas Serambi Mekkah

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32672/jseb.v8i1.8693

Abstract

Pempek, a traditional delicacy from Palembang, Indonesia, is made from finely ground fish mixed with tapioca flour and shaped into various forms such as pempek kapal selam and pempek lenjer. Its preparation involves mixing ingredients, shaping, and boiling, often served with cuko, a sweet, sour, and spicy sauce that enhances its flavor. Pempek is not only delicious but also nutritious, high in protein from fish. Dimsum, originating from China, has been adapted into diverse variations in Indonesia. Typically consisting of a dough filled with meat, vegetables, or other ingredients, dimsum is either steamed or fried. Known for its variety, it is often enjoyed as a snack or side dish during gatherings. Meanwhile, snacks in Indonesia encompass a wide range of small bites that can be enjoyed anytime, including chips, traditional snacks like risoles and pastel, and moist cakes. These snacks feature a variety of flavors, from sweet to savory, and frequently use local ingredients such as cassava, glutinous rice, and coconut. All three food categories pempek, dimsum, and snacks are not only popular among locals but are also gaining recognition internationally. Through innovations in recipes and presentation, they continue to evolve to suit modern consumer tastes.
Gambaran Dinamika Psikologis Pasien Skizoafektif Tipe Campuran dalam Perspektif Psikoanalisis Karimah, Nur Rafidah; Anggara, Onny Fransinata
Character Jurnal Penelitian Psikologi Vol. 13 No. 01 (2026): Character Jurnal Penelitian Psikologi
Publisher : Universitas Negeri Surabaya

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.26740/cjpp.v13n01.p281-289

Abstract

Gangguan skizoafektif tipe campuran merupakan gangguan mental berat yang ditandai oleh kemunculan gejala psikotik yang menetap disertai fluktuasi suasana perasaan berupa episode depresi dan mania, sehingga menimbulkan gangguan signifikan pada fungsi psikososial individu. Penelitian ini bertujuan untuk menggambarkan secara mendalam dinamika psikologis pasien dengan gangguan skizoafektif tipe campuran melalui pendekatan psikoanalisis Freud. Penelitian menggunakan metode kualitatif deskriptif dengan pendekatan studi kasus. Pengumpulan data dilakukan melalui wawancara mendalam, observasi, dan studi dokumentasi, yang kemudian dianalisis secara deskriptif dan integratif menggunakan kerangka teoretis psikoanalisis. Hasil penelitian menunjukkan bahwa gangguan yang dialami partisipan berakar pada konflik psikologis yang berlangsung sejak masa kanak-kanak, ditandai oleh dominasi superego yang kaku, lemahnya fungsi ego, serta represi emosi akibat pola relasi keluarga yang menekan dan pengalaman penolakan sosial yang berulang. Kondisi tersebut memicu munculnya gejala psikotik dan afektif sebagai bentuk kegagalan ego dalam mengelola dorongan internal dan realitas eksternal. Penelitian ini menyimpulkan bahwa pemahaman psikodinamik penting untuk melengkapi intervensi medis agar penanganan pasien skizoafektif tipe campuran dapat dilakukan secara lebih komprehensif dan berkelanjutan. Abstract Mixed-type schizoaffective disorder is a severe mental disorder characterized by the persistent presence of psychotic symptoms accompanied by fluctuations in mood, including depressive and manic episodes, which result in significant impairment in psychosocial functioning. This study aims to provide an in-depth description of the psychological dynamics of a patient with mixed-type schizoaffective disorder using a Freudian psychoanalytic approach. The study employed a descriptive qualitative design with a case study approach. Data were collected through in-depth interviews, observation, and document analysis, and were subsequently analyzed descriptively and integratively within a psychoanalytic theoretical framework. The findings indicate that the participant’s condition is rooted in long-standing psychological conflicts originating in childhood, marked by a rigidly dominant superego, weakened ego functioning, and emotional repression resulting from oppressive family relationships and repeated experiences of social rejection. These conditions contribute to the emergence of psychotic and affective symptoms as manifestations of the ego’s failure to manage internal drives and external reality. This study concludes that a psychodynamic understanding is essential to complement medical interventions in order to achieve more comprehensive and sustainable treatment for patients with mixed-type schizoaffective disorder.
Pengaruh Pemasaran Digital dalam Meningkatkan Brand Awarnness dan Loyalitas Pelanggan pada Produk Kosmetik Karimah, Nur Rafidah; Zahrah, Halimah
Ekopedia: Jurnal Ilmiah Ekonomi Vol. 2 No. 1 (2026): JANUARI-MARET
Publisher : Indo Publishing

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.63822/050h7947

Abstract

This study aims to analyze the influence of digital marketing on brand awareness and its impact on customer loyalty toward Hanasui cosmetic products. A quantitative causal research design was employed using a cross-sectional survey of 210 Hanasui consumers. Data were analyzed using multiple linear regression to examine both direct and indirect relationships among variables. The results indicate that digital marketing has a positive and significant effect on brand awareness. Brand awareness significantly influences customer loyalty. Simultaneously, digital marketing and brand awareness significantly enhance customer loyalty. These findings highlight the strategic role of digital marketing in strengthening brand recognition and building long-term customer relationships in the cosmetic industry.
Co-Authors Anggara, Onny Fransinata Ar Rachman, Hajar Chair Arrachman, Hajar Chair Arrahman, Hajar Chair Rahmawati, Siti Irma Siti Rahmawati Zahrah, Halimah