Murdani, Yusup
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Analisis Manajemen Risiko pada UMKM G. Collection di Komplek Margahayu Kota Bandung Murdani, Yusup; Marlina, Aurel Putri; Risky Ibrahim, Hammam
Jurnal Serambi Ekonomi dan Bisnis Vol 8, No 1 (2024): September 2024 -Februari 2025
Publisher : Universitas Serambi Mekkah

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32672/jseb.v8i1.8563

Abstract

Penelitian ini menganalisis manajemen risiko pada UMKM G. Collection di Bandung, yang menghadapi tantangan seperti perubahan tren fashion, persaingan ketat, arus kas tidak stabil, promosi kurang efektif, dan kerusakan operasional. Melalui metode deskriptif kualitatif, penelitian menemukan bahwa risiko utama mencakup aspek pasar, keuangan, pemasaran, operasional, sumber daya, dan hukum.Strategi mitigasi yang diusulkan meliputi peningkatan kualitas produk, pemanfaatan media sosial untuk promosi, penguatan manajemen sumber daya, dan kepatuhan hukum. Implementasi manajemen risiko yang baik dapat mengurangi dampak negatif, memanfaatkan peluang, serta mendukung keberlanjutan dan daya saing UMKM di industri fashion
Pengaruh Paritas Daya Beli, Paritas Suku Bunga Terhadap Nilai Tukar Rupiah Dan Dollar Amerika Serikat Periode 2020-2024 Dini Nurhandayani; Pujiyanti, Pujiyanti; Murdani, Yusup; Perwito, Perwito
Indonesia Economic Journal Vol. 2 No. 1 (2026): JANUARI-JUNI
Publisher : Indo Publishing

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.63822/wr6e4125

Abstract

Exchange rates react to changes in inflation and interest rates. There are at least three theories explaining the relationship between inflation, interest rates, and exchange rates: purchasing power parity, interest rate parity, and the international Fisher effect. This study aims to examine the influence of purchasing power parity, interest rate parity, and the international Fisher effect on the rupiah exchange rate against the US dollar. The study population includes time series data on inflation, nominal interest rates, real interest rates, and the rupiah exchange rate. Secondary data used are quarterly reports on inflation, nominal interest rates, real interest rates, and the rupiah exchange rate. The independent variables used are purchasing power parity, interest rate parity, and the international Fisher effect. Meanwhile, the dependent variable used is the rupiah exchange rate against the US dollar. The results of this study indicate that purchasing power parity and interest rate parity simultaneously have a significant influence on the rupiah/US dollar exchange rate.