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PEMANFAATAN SEARCH ENGINE OPTIMAZION (SEO) SEBAGAI TEKNIK MARKETING PADA PENGUSAHA PEMULA GENERASI Z DI KABUPATEN TULUNGAGUNG Shobir, Labib Muzaki
BUDIMAS : JURNAL PENGABDIAN MASYARAKAT Vol 7, No 1 (2025): BUDIMAS
Publisher : LPPM ITB AAS Indonesia Surakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29040/budimas.v7i1.16360

Abstract

SEO (Search Engine Optimization) is a sales promotion technique so that the website created is ranked at the top of the search engine page or on the first page. SEO can improve the position of a site in search engines such as Google, thus also affecting traffic or visits from people who need products or services. In fact, marketing strategies using SEO are still rarely utilized due to limited access to information related to SEO and there has been no comprehensive training on the use of SEO as a marketing technique in the business. Based on these problems, online business training was conducted through the utilization of Search Engine Optimazion (SEO) as a marketing technique for generation z start-up entrepreneurs in Tulungagung Regency. The number of activity participants is 30 generation z people in Tulungagung district who are starting a business or have a business in the form of online. The method used in this service is based on the training method. Based on the activities carried out, the knowledge and skills of z generation start-up entrepreneurs in Tulungagung Regency increased. Participants gained new knowledge about the utilization of Search Engine Optimazion (SEO) who initially did not know at all became more knowledgeable, while those who had learned before gained additional knowledge. This shows that the planned training activities have been carried out well and achieved the targets that have been set..
Optimalisasi Potensi Zakat Untuk Lembaga Pendidikan Formal Melalui Pendampingan Tata Kelola di Laziznu Kecamatan Wonodadi Blitar Siswahyudianto, Siswahyudianto; Shobir, Labib Muzaki
Cahaya Pengabdian Vol. 2 No. 1 (2025): Juni 2025
Publisher : Apik Cahaya Ilmu

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61971/cp.v2i1.201

Abstract

Most zakat funds are allocated for social and humanitarian needs. However, some educational institutions that receive zakat assistance report improvements in facilities and educational quality, such as building renovations, provision of teaching materials, and improved school operations. The guidance on zakat management provided by LAZIZNU has proven effective in raising awareness among educational institutions about the importance of transparent and accountable zakat management. However, there are some challenges in managing and distributing zakat in a way that's more focused on the education sector. This study suggests that there's a need to improve the zakat management system and tighten monitoring so that zakat can be used to its full potential to improve the quality of education in Wonodadi Blitar District..
PEMANFAATAN SEARCH ENGINE OPTIMAZION (SEO) SEBAGAI TEKNIK MARKETING PADA PENGUSAHA PEMULA GENERASI Z DI KABUPATEN TULUNGAGUNG Shobir, Labib Muzaki
BUDIMAS : JURNAL PENGABDIAN MASYARAKAT Vol. 7 No. 1 (2025): BUDIMAS : Jurnal Pengabdian Masyarakat
Publisher : LPPM ITB AAS Indonesia Surakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29040/budimas.v7i1.16360

Abstract

SEO (Search Engine Optimization) is a sales promotion technique so that the website created is ranked at the top of the search engine page or on the first page. SEO can improve the position of a site in search engines such as Google, thus also affecting traffic or visits from people who need products or services. In fact, marketing strategies using SEO are still rarely utilized due to limited access to information related to SEO and there has been no comprehensive training on the use of SEO as a marketing technique in the business. Based on these problems, online business training was conducted through the utilization of Search Engine Optimazion (SEO) as a marketing technique for generation z start-up entrepreneurs in Tulungagung Regency. The number of activity participants is 30 generation z people in Tulungagung district who are starting a business or have a business in the form of online. The method used in this service is based on the training method. Based on the activities carried out, the knowledge and skills of z generation start-up entrepreneurs in Tulungagung Regency increased. Participants gained new knowledge about the utilization of Search Engine Optimazion (SEO) who initially did not know at all became more knowledgeable, while those who had learned before gained additional knowledge. This shows that the planned training activities have been carried out well and achieved the targets that have been set..
TASAWUF ENTERPRENEURSHIP: MEMBANGUN ETIKA KEWIRAUSAHAAN BERBASIS PROPHETIC INTELLIGENCE Shobir, Labib Muzaki
An-Nisbah: Jurnal Ekonomi Syariah Vol 3 No 2 (2017): An-Nisbah
Publisher : UIN Sayyid Ali Rahmatullah Tulungagung

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21274/an.2017.3.2.417-432

Abstract

Sufism should not be implied to the activity oriented to activities away fromthe world. Sufism should be used as a spirit to ever y Muslim to accumulatewealth in the world. However, the world’s wealth is eventually used to struggleto collect charity for the hereafter. Prophetic Intelligence is the study of  mysticismthat can be used to integrate the interests of  the world and the hereafter. Thepractice of  prophetic intelligence is referring to the example of  the ProphetMohammad SAW. One side as the Prophet, He  expands the task of  forhereafter issues. In the other side as a trader, he exemplifies efforts to becomeentrepreneurs in the world. The example of  the Prophet Muhammad is anexample of  ethical entrepreneurship. Tasawuf  tidak seharusnya diimplikasikan kepada aktivitas yang berorientasikepada kegiatan yang menjauhi dunia. Tasawuf  harus digunakan sebagaispirit bagi setiap Muslim untuk mengumpulkan kekayaan di dunia. Namun, kekayaan dunia tersebut pada akhirnya digunakan untuk berjuang mengumpulkan amal akhirat. Prophetic Intelligence merupakansalah kajian tasawuf  yang bisa digunakan untuk memadukan kepentingandunia dan akhirat. Praktek tasawuf  prophetic intelligence adalah mengacu kepada teladan Nabi Muhamamd SAW. Satu sisi sebagai Rasulullahyang mengembang tugas akhirat. Sisi lain adalah sebagai pedagang yangmencontohkan usaha menjadi wirausahawan di dunia. Teladan NabiMuhammad SAW tersebut merupakan contoh etika kewirausahaan.