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All Journal Asian Journal of Management Analytics
Kirani, Nabila Sasi
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Decision Sciences, Operations Research & Management

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The Influence of Perceived of Usefulness, Ease, Risk and Trust on Continuous Intention in Using BRI Mobile Banking (Study of BRI Mobile Banking Users in Banyumas Regency) Kirani, Nabila Sasi; Widyaningtyas, Dian; Handayani, Erna; Randikaparsa, Irawan
Asian Journal of Management Analytics Vol. 4 No. 1 (2025): January 2025
Publisher : PT FORMOSA CENDEKIA GLOBAL

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55927/ajma.v4i1.13459

Abstract

This study attempts to investigate the influence of perceptions of usefulness, convenience, risk and trust on continuous intention in utilizing BRI m-banking. This research was conducted on BRI mobile banking users in Banyumas Regency as research objects. The variables included in this study are those of benefit, convenience, risk and trust as independent variables, while continuous intention is the dependent variable. This study's methodology is quantitative. The sample that was utilized in this research was 130 respondents obtained through the purposive sampling method. Questionnaires with a Likert scale were distributed as part of this data collection method. The data obtained was processed utilizing SPSS version 26.
Co-Authors Handayani, Erna Randikaparsa, Irawan Widyaningtyas, Dian