Article Per Year (5 Year)
p-Index From 2021 - 2026
0.444
P-Index
This Author published in this journals
All Journal Pringgitan International Journal of Tourism
Nursiana, Adinoto
Sekolah Tinggi Ilmu Ekonomi Wiyatamandala
Arts Economics, Econometrics & Finance Education Languange, Linguistic, Communication & Media Social Sciences

Published : 2 Documents Claim Missing Document
Claim Missing Document
Check
Articles

Found 2 Documents
Search

 1 
Examining the Structural Relationships of Destination Image towards Travel Intention to the Puncak Tourist Area: Mediating role of Perceived Risk, Destination Attractiveness and Perceived Value Nursiana, Adinoto; Sugiarto, Sugiarto; Kiswantoro, Amin; Hikmawati, Meiana Maulida; Budhijono, Fongnawati; Wahjudi, Januar; Sutrisno, Sutrisno
International Journal Of Tourism Vol 3, No 2 (2024): International Journal of Tourism
Publisher : Sekolah Tinggi Pariwisata Ambarrukmo Yogyakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47256/ijt.v3i1.706

Abstract

Purpose: This research was conducted with the aim of determining whether tourist’s perception related to destination image which is mediated by perceived risk, destination attractiveness, and perceived value will affect the intention of tourists to visit Puncak Tourism Area.Research Methods: This research was conducted in Jakarta by distributing questionnaires to prospective tourists who had plans to travel to the Puncak Tourism Area. Data were collected using purposive sampling techniques. Data analysis was performed using Structural Equation Modeling with Lisrel 8.80.Results and Discussions: At the 0.05 significance level, empirical data shows that directly destination image has a positive but insignificant effect on the intention to travel. Indirectly the influence of destination image through the mediating variable Perceived Value and through the mediating variable Destination Attractiveness on the intention to travel are also not significant.Conclusion: Only through the mediating variable Perceived risk on the Intention to travel the indirect effect of destination image is significant.Keywords: Destination Image; Intention to Travel; Perceived Risk; Destination Attractiveness; Perceived Value
DO PANDEMIC AND LIFESTYLE CHANGES INFLUENCE THE SHIFT FROM FAST FOOD TO HOME COOKED FOOD? Nursiana, Adinoto; Budhijono, Fongnawati; Sutrisno, Sutrisno; Hikmawati, Meiana Maulida
Pringgitan Vol 6, No 2 (2025): Pringgitan
Publisher : Sekolah Tinggi Pariwisata Ambarrukmo Yogyakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47256/prg.v6i2.1114

Abstract

This study aims to analyze the impact of the COVID-19 pandemic and lifestyle changes on the shift in consumer preferences from fast food to home-cooked meals and to formulate adaptive marketing strategies for culinary businesses. This study is quantitative with a descriptive-inferential verification design. The sample consisted of 150 respondents selected through purposive sampling from the urban consumer population in Indonesia. The research instrument was a Likert-scale questionnaire transformed using the Certainty Method. Data analysis was performed using multiple linear regression analysis with the help of SPSS software. Empirical data testing was conducted at a significance level of 0.05. The results of the study, after undergoing the classical assumption test, indicate that the pandemic and lifestyle changes have a positive and significant effect on the shift in consumption to home-cooked meals. The practical implications of this study suggest that fast food businesses adopt adaptive marketing strategies in the form of product development that emphasizes health and food safety aspects.
Co-Authors Budhijono, Fongnawati Kiswantoro, Amin Meiana Maulida Hikmawati Sugiarto, Sugiarto Sutrisno, Sutrisno Wahjudi, Januar