Article Per Year (5 Year)
p-Index From 2021 - 2026
0
P-Index
This Author published in this journals
All Journal Masyarakat Telematika Dan Informasi : Jurnal Penelitian Teknologi Informasi dan Komunikasi
Wuragil, Astri
Kementerian Komunikasi dan Informatika R.I.
Computer Science & IT Mathematics Social Sciences

Published : 1 Documents Claim Missing Document
Claim Missing Document
Check
Articles

Found 1 Documents
Search

 1 
RELATIONSHIP MANAGEMENT DALAM E-COMMERCE BUTIK GRIYA GAYA Harimurti, R.M. Agung; Wuragil, Astri
Masyarakat Telematika Dan Informasi : Jurnal Penelitian Teknologi Informasi dan Komunikasi Vol 5, No 2 (2014): Masyarakat Telematika Dan Informasi : Jurnal Penelitian Teknologi Informasi dan
Publisher : Kementerian Komunikasi dan Informatika R.I.

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

CRM (Customer Relationship Management) is a marketing strategy to create and maintain a good relationship with the customer and reduce the likelihood of customers switching to a competitors product. this study aims to analyzes the requirements of design based on CRM in Griya Gaya using PHP as programming language and MySQL data base for storing data. The results obtained are e-Commerce applications based CRM to manag ecustomer data, product promotion, product demand data, and management of discussion forums that are used to accommodate customer inquiries and complaints in order to create a good relationship with the customer. The implementation of these applications are expected to maintain good relationships with customers and gain new customers, which ultimately brings benefits for the company.
Co-Authors Harimurti, R.M. Agung