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All Journal Jurnal Nuansa Akademik: Jurnal Pembangunan Masyarakat Journal of Computer Science and Informatics Engineering Jurnal Pengabdian dan Pengembangan Masyarakat Indonesia
Yanuary, Rahmat
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Development Of Optimization Strategies For MSMES' Competitive Advantages In The Digital Era Huda, Fathul; Andhyka; Frisilia, Jenita; Azis R, Abdul; Yanuary, Rahmat
Nuansa Akademik: Jurnal Pembangunan Masyarakat Vol. 10 No. 1 (2025)
Publisher : Lembaga Dakwah dan Pembangunan Masyarakat Universitas Cokroaminoto Yogyakarta (LDPM UCY)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47200/jnajpm.v10i1.2726

Abstract

Maximizing digitalization is essential for MSMEs to thrive, requiring strategies that align with their business models. The digital era brings challenges, especially rising competition, necessitating precise approaches to sustain competitiveness. During the COVID-19 pandemic in 2021, Yeyadana Store adapted by adopting the 7P Marketing Mix, upgrading technology, and optimizing SEO content, which transformed its operations. MSMEs must adopt similar strategies to stay competitive and meet evolving customer expectations. This study examines factors affecting MSME competitiveness in Palu and suggests optimization strategies to support growth in the digital era. Employing a mixed-method approach, it begins with quantitative data collection and analysis, followed by qualitative validation. Findings reveal that only 36% of MSMEs in Palu use digital marketing, while 64% depend on traditional methods, emphasizing the need for wider digital adoption. Key strategies proposed include product and service development, customer data analysis, digital skill enhancement, social media marketing, and strategic partnerships.
Design of Web-Based Project Management System with Multi-Level Role-Based Access Control Zikra, Andi Anzanul; Darnilasari, Aulia; Yanuary, Rahmat; Sari, Komala
Journal of Computer Science and Informatics Engineering Vol 4 No 3 (2025): July
Publisher : Ali Institute of Research and Publication

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55537/cosie.v4i3.1179

Abstract

Conventional project management using WhatsApp and email creates problems in progress tracking and inefficient team coordination. Research shows 70% of projects fail to deliver what was promised to customers. This research aims to design a web-based project management system using Laravel 12, Filament Shield, and Tailwind CSS. The research methodology employs waterfall SDLC with problem identification, data collection, UML system design, and black box testing stages. The system is designed with an Role-Based Access Control (RBAC) for 6 roles: Super Admin, Project Manager, Team Lead, Developer, QA Tester, and Client. Results demonstrate successful system implementation with integrated platform features, multi-level RBAC, real-time tracking through kanban dashboard, and responsive interface. Black box testing with 21 test cases covering 5 core system functions (authentication, RBAC, project CRUD operations, task management, and kanban board) achieved 100% success rate. The system successfully addresses progress tracking and coordination issues with an integrated solution supporting organizational scalability
Pemberdayaan Wanita Nelayan Melalui Inovasi Produk Oalahn Ikan Sebagai Oleh-oleh Khas Bonoege di Kelurahan Boneoge: Empowering Fisherwomen Through Processed Fish Product Innovation as Signature Souvenirs of Boneoge in Boneoge Village Fadhli, Wendi Muhammad; Yanuary, Rahmat; Febrianti, Nuristha; Nurfianti, Nurfianti; Faradillah, Faradillah; Milhusnah, Hijrah
Jurnal Pengabdian dan Pengembangan Masyarakat Indonesia Vol. 5 No. 1 (2026)
Publisher : Media Publikasi Cendekia Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.56303/jppmi.v5i1.923

Abstract

Program pelatihan dan pendampingan pembuatan produk olahan ikan di Kelurahan Boneoge, Kecamatan Banawa, Kabupaten Donggala bertujuan untuk meningkatkan keterampilan masyarakat pesisir, khususnya kelompok ibu rumah tangga nelayan, dalam mengolah hasil laut menjadi produk bernilai tambah. Kegiatan ini dilaksanakan melalui pelatihan pembuatan abon ikan marlin dan sambal ikan tuna yang dipandu oleh tim dosen dan mahasiswa. Metode kegiatan meliputi tahap persiapan, pelaksanaan, serta monitoring dan evaluasi, yang mencakup praktik langsung, inovasi kemasan, strategi pemasaran, dan manajemen usaha sederhana. Hasil kegiatan menunjukkan bahwa peserta mampu memproduksi kedua jenis olahan ikan dengan baik, memahami aspek pemasaran, serta termotivasi untuk menjadikannya sebagai usaha rumah tangga yang berpotensi menjadi oleh-oleh khas Boneoge. Program ini berhasil mendorong pemberdayaan ekonomi keluarga nelayan, memperkuat keterampilan kewirausahaan, serta membuka peluang usaha baru yang berkelanjutan bagi masyarakat pesisir.
Co-Authors Abdul Azis R Andhyka Darnilasari, Aulia Faradillah, Faradillah Febrianti, Nuristha Huda, Fathul Jenita Frisilia Komala sari, Komala Milhusnah, Hijrah NURFIANTI NURFIANTI, NURFIANTI Wendi Muhammad Fadhli Zikra, Andi Anzanul