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All Journal International Journal of Engineering, Science and Information Technology Journal of Bussines Management Basic
Fitriyani, Chiandria
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Analysis of Systematic Studies in Research Mapping Entrepreneurs in the Metaverse Era Dwi Putri, Uswatun Hasanah; Fitriyani, Chiandria; Setiawan, Adi
International Journal of Engineering, Science and Information Technology Vol 5, No 2 (2025)
Publisher : Malikussaleh University, Aceh, Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.52088/ijesty.v5i2.781

Abstract

The Metaverse refers to a virtual environment concept that evolves in parallel with the real world, driven by technological advancements. In the present day, the Metaverse functions as a medium for entertainment and an emerging ecosystem where entrepreneurs can innovate and expand their businesses. This study aims to review existing literature on the Metaverse within the entrepreneurship framework and comprehensively analyze its role as a dynamic business platform for entrepreneurs. This research also seeks to map the studies conducted to help researchers and businesses explore and develop the potential of the Metaverse as a future entrepreneurial opportunity. The Metaverse provides opportunities for entrepreneurs to implement innovative promotional strategies in the digital world, which mimic real-world business dynamics. In the context of industry, the Metaverse is increasingly strengthening its position as a new entrepreneurial ecosystem, and some companies have started to utilize it for business expansion. The qualitative method used in this research is a bibliometric technique through the Visualization of Similarities (Vosviewer) application, with the keywords metaverse, entrepreneur, digital, and experience. This research identified 258 articles, which were then analyzed using Vosviewer. The results of this analysis produce a mapping of scientific developments related to the Metaverse and reveal potential future research that can be a reference for researchers in developing research in the entrepreneurship field in the metaverse era.
Guiding The Legality of UMKM Sticky Tape of Desa Picungpugur Suzana, Anna; Nuryanto, Muchamad Andi; Fitriyani, Chiandria; Habibah, Nopi; Sofyan, Devi Nurfransisca; Agus Kurnia Nugraha, Agus Kurnia
Journal of Bussines Management Basic Vol 6 No 2 (2024): Journal of bussines management
Publisher : Universitas Sebelas April, Fakultas Ekonomi dan Bisnis

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Abstract

Picungpugur village is one of the areas in Lemahabang District that has characteristic local products of sticky tape wrapped from guava leaves. Most of the population works as business owners so it requires understanding and knowledge and skills about entrepreneurship especially on the legality of the business. Our program aims to help the development of MSMEs in Lemahabang Especially in Picungpugur Village, Cirebon Regency. In the presence of the Establishment of legality the parent number sought (NIB) is essential to increase the competitiveness of the business while providing formal legitimacy. The service aims to raise awareness about the importance of business legality for SMEs in order to compete in the open market. In-depth interviews, observations, and documentation were used for the implementation. As a result of the implementation, an Endeavor Parent Number (NIB) is issued, which serves as a legal umbrella for undertakings that are authorized and recognized by the state through the OSS Institution (also known as Online Single Submission). Through this study, it is expected that Business Participants will know how or strategies applied to be able to help the development of MSMEs to be more creative and innovative that exist in Picungpugur village
Co-Authors AA Sudharmawan, AA Agus Kurnia Nugraha, Agus Kurnia Dwi Putri, Uswatun Hasanah Habibah, Nopi Nuryanto, Muchamad Andi Sofyan, Devi Nurfransisca Suzana, Anna