Article Per Year (5 Year)
p-Index From 2020 - 2025
0.23
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This Author published in this journals
All Journal Indonesian Journal of Banking and Financial Technology (FINTECH)
Sirin Huwaida
Unknown Affiliation
Decision Sciences, Operations Research & Management Economics, Econometrics & Finance

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Tourism Potential of Mandalika Destination Suma Thesa; Ni Made Ari Oka Megawathi; Sahril Wahyudi; Anak Agung Made Dwi putri Kusumayanti; Ni Komang Ayu Wandira; Sirin Huwaida; Wahyuni; Ketut Surata; Putu Utama
Indonesian Journal of Banking and Financial Technology Vol. 3 No. 1 (2025): January 2025
Publisher : PT FORMOSA CENDEKIA GLOBAL

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55927/fintech.v3i1.12239

Abstract

This study analyzes the tourism management and economic potential of the Special Economic Zone (SEZ) Mandalika. This case study identifies challenges such as high ticket prices, limited accessibility, and inadequate information, which hinder local participation. Using a qualitative approach, data was collected through interviews, observations, and document analysis. The findings highlight the need for more inclusive and affordable promotional strategies, and strengthening community relations. Recommendations include providing more accessible entry options and more relevant promotions to enhance local engagement and support economic growth and cultural preservation in Mandalika.
Co-Authors Anak Agung Made Dwi putri Kusumayanti Ketut Surata Ni Komang Ayu Wandira Ni Made Ari Oka Megawathi Putu Utama Sahril Wahyudi Suma Thesa WAHYUNI