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All Journal Prosiding Seminar Nasional Program Pengabdian Masyarakat Analogi
Jati, Anisa Ambar
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Agriculture, Biological Sciences & Forestry Humanities Chemical Engineering, Chemistry & Bioengineering Economics, Econometrics & Finance Languange, Linguistic, Communication & Media Medicine & Pharmacology Social Sciences

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Pornografi Iklan Obat Pembesar Alat Vital di Media Sosial dalam Tinjauan Etika Pariwara Indonesia Jati, Anisa Ambar; Raisa Fatihah; Yuyun Sulistyowati; Dhimas Aryo Vipha Ananda
ANALOGI Jurnal Ilmu Sosial dan Humaniora Vol 3 No 1 (2025)
Publisher : Universitas Muhammadiyah Klaten

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61902/analogi.v3i1.1465

Abstract

This study examines violations of the Indonesian Advertising Ethics in advertisements for male enhancement products on social media, specifically on Platform X). These advertisements feature exaggerated claims about sexual performance enhancement and visuals containing elements of sexual exploitation. A qualitative descriptive method was employed to analyze the advertisement content and identify ethical breaches based on the Indonesian Advertising Ethics guidelines, the Electronic Information and Transactions Law, and regulations from the Food and Drug Administration. The findings reveal that these advertisements utilize hyperbolic language, unsubstantiated claims, and inappropriate visualizations to attract consumers. Such practices violate the Indonesian Advertising Ethics provisions regarding the use of language and visuals in advertisements. This study underscores the importance of adherence to advertising regulations to protect consumers from misleading information while maintaining ethics and credibility in marketing practices.
Pemberdayaan Potensi Lahan Kosong Desa Wisata Kampung Santan untuk Kemandirian Ekonomi Berkelanjutan Agung, Langgeng; Jati, Anisa Ambar; Saripudin, Khansa Syaima Rihaadatul Aisya; Puspita, Afifah Lingga; Fahmi, Muhammad Zaki; Sudibyo, Sudibyo; Pramudya, Injira Rizqy; Zalianty, Sebila Aulia; Wahyuni, Sri Amelia; Ramdhani, Aditya Dwi; Ramadhan, Cahyo Setiadi
Prosiding Seminar Nasional Program Pengabdian Masyarakat Vol. 8 No. 1 (2025): Rekonstruksi Pendidikan di Indonesia
Publisher : Universitas Muhammadiyah Yogyakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.18196/ppm.81.1364

Abstract

The Community Service Program (KKN) of Universitas Muhammadiyah Yogyakarta in Dukuh Santan focuses on optimizing local potential to support sustainable economic independence. One of the main issues faced by the community is the underutilization of vacant land and the lack of innovation in developing the agricultural and tourism sectors. Therefore, this program aims to empower the community through the application of sustainable agricultural technology using demonstration plots (demplots) and digital marketing strategies to enhance the village’s economic and tourism appeal. The methods used include observation, socialization, training, and direct assistance to the community, particularly members of the Women's Farmer Group (KWT). The activities carried out include the establishment of agricultural demplots using a permaculture approach and training on eco-friendly farming techniques. The program results indicate an increased understanding of sustainable farming techniques among the community, the development of a more productive organic farming system, and improved skills among local entrepreneurs in marketing their products. Additionally, the integration of the agricultural sector with Dukuh Santan’s tourism potential has begun to develop through innovations in agricultural products with higher market value. The success of this program is expected to serve as a model for other villages in optimizing their resources to achieve economic independence and strengthen the local tourism sector
Co-Authors Agung, Langgeng Dhimas Aryo Vipha Ananda Fahmi, Muhammad Zaki Pramudya, Injira Rizqy Puspita, Afifah Lingga Raisa Fatihah Ramadhan, Cahyo Setiadi Ramdhani, Aditya Dwi Saripudin, Khansa Syaima Rihaadatul Aisya Sudibyo Sudibyo Wahyuni, Sri Amelia Yuyun Sulistyowati Zalianty, Sebila Aulia