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All Journal Abdimas Universal Jurnal ABDIMAS (Pengabdian kepada Masyarakat) UBJ
Patilima, Vina Saputri
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Humanities Civil Engineering, Building, Construction & Architecture Economics, Econometrics & Finance Education Environmental Science Law, Crime, Criminology & Criminal Justice Social Sciences

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Pendampingan Wirausaha Mikro Pengrajin Rumahan Untuk Produk Olahan Eceng Gondok Bernilai Ekspor Rustam, Suhardi; Lomagio, Afriana; Fadli, Muh; Patilima, Vina Saputri; Paramata, Faldimas
Jurnal Pengabdian kepada Masyarakat UBJ Vol. 8 No. 1 (2025): January 2025
Publisher : Lembaga Penelitian Pengabdian kepada Masyarakat dan Publikasi Universitas Bhayangkara Jakarta Raya

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31599/gj6c7c64

Abstract

Program Pendampingan Masyarakat Pemula (PMP) aimed at developing water hyacinth crafts in Alata Village, Gorontalo. This home craft industry has great potential to improve the local economy and environmental sustainability. The assistance explained the importance of lake water hyacinth weed as a raw material for environmentally friendly crafts, as well as the challenges faced by craftsmen in production, management and marketing. The resulting crafts, such as bags and furniture, have export prospects, but require further support in terms of skills, resources and promotion.The proposed solutions include partnerships with raw material suppliers, technical training, increasing production efficiency, as well as marketing and financial management training. This program also emphasizes digital marketing, with the aim of expanding the market reach of artisans and building export channels. The methodology used includes training sessions, provision of equipment and consistent monitoring to ensure project sustainability. This initiative is in line with Indonesia's Green Economy goals, encouraging environmentally friendly business practices while empowering local craftsmen. Through this program, students will also gain direct experience in business management including creating digital products from the environment, integrating their learning with community service.
Optimalisasi Pengembangan Produksi Kerajinan Eceng Gondok dan Pemasaran Berbasis Media Sosial UMKM Alata Hande Gorontalo Rustam, Suhardi; Lomagio, Afriana; Mooduto, Sarlis; Patilima, Vina Saputri; Paramata, Faldimas; Ramansyah, Ramansyah
Abdimas Universal Vol. 8 No. 1 (2026): April
Publisher : Lembaga Penelitian dan Pengabdian kepada Masyarakat Universitas Balikpapan (LPPM UNIBA)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36277/abdimasuniversal.v8i1.2807

Abstract

This community service program aims to empower a group of housewives in Alata Village, Gorontalo, through optimizing the production and marketing of water hyacinth handicrafts. Alata Hande Made MSMEs, as existing artisan partners, face challenges in production scalability and limited marketing reach. The main problems identified are the lack of technical production skills in housewives and the lack of utilization of digital marketing to reach a wider market. The solutions offered include intensive technical training on the entire production process, from raw material processing to finished products, as well as digital marketing training that includes the use of social media, product photography, and simple financial recording. The method of implementation of this program uses a participatory approach that is divided into five stages: socialization, training, technology implementation, mentoring, and evaluation. The implementation of appropriate technologies such as portable drying racks and digital templates for the calculation of the cost of production (COGS) is also carried out to improve efficiency. This Program is expected to increase the skills and economic income of partner families, create competitive local product brands, and support the sustainable use of Natural Resources in line with the Sustainable Development Goals (SDGs).
Co-Authors Fadli, Muh Lomagio, Afriana Mooduto, Sarlis Paramata, Faldimas Ramansyah, Ramansyah Rustam, Suhardi