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All Journal Edusight Jurnal Pengabdian Masyarakat (EduJPM) International Journal of Law Social Sciences and Management
Ahmad Indarto, Bambang
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Agriculture, Biological Sciences & Forestry Humanities Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Law, Crime, Criminology & Criminal Justice Social Sciences

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Pengembangan Kemasan Produk dan Branding Untuk Meningkatkan Daya Saing UMKM Argomulyo Kota Salatiga Mariana, Diah; Ahmad Indarto, Bambang; Utomo, Hardi; Pujiyanto, Rahmat; Backtiar, Yogi
Edusight Jurnal Pengabdian Masyarakat Vol. 2 No. 1 (2025): Edusight Jurnal Pengabdian Masyarakat
Publisher : Yayasan Meira Visi Persada

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.69726/edujpm.v2i1.74

Abstract

Pengabdian kepada masyarakat ini bertujuan untuk mengembangkan kemasan dan branding produk UMKM olahan ketela di Argomulyo, Kota Salatiga. Program ini dilaksanakan dengan metode participatory action research melalui serangkaian workshop, pelatihan, dan pendampingan intensif selama enam bulan. Hasil program menunjukkan transformasi signifikan dimana 89% UMKM berhasil mengembangkan kemasan baru yang memenuhi standar regulasi, 84% memiliki identitas brand yang konsisten, dan terjadi peningkatan penjualan rata-rata sebesar 157%. Program ini juga menghasilkan pembentukan Komunitas UMKM Olahan Ketela Argomulyo dan terjalinnya kerjasama dengan lima distributor besar. Keberlanjutan program dijamin melalui sistem pendampingan sebaya dan modul pengembangan yang dapat direplikasi. Rekomendasi untuk pengembangan program selanjutnya mencakup pengembangan skema pendanaan alternatif, penguatan digital branding, dan peningkatan koordinasi antar stakeholder.
Creative Economy as a Driver of Sustainable Tourism in the Slopes of Mount Merbabu Ahmad Indarto, Bambang; Rachmawati, Meida
International Journal of Law Social Sciences and Management Vol. 2 No. 1 (2025): International Journal of Law Social Sciences and Management
Publisher : Yayasan Meira Visi Persada

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.69726/ijlssm.v2i1.86

Abstract

This study examines the role of the creative economy as a driving force for sustainable tourism in the Merbabu Mountain slope area. Using a qualitative descriptive approach, the research was conducted over six months, involving 25 key informants including community leaders, creative economy entrepreneurs, tourism managers, village officials, and tourists. The results show that the Merbabu Mountain slope area possesses diverse creative economy potential, particularly in traditional culinary arts and local resource-based handicrafts. The integration of creative economy with tourism has successfully increased tourist length of stay from 1 to 2.5 days and increased creative economy actors' income by 40% within a year. Despite challenges in product standardization and digital market access, an integrated development model was created comprising human resource capacity building, local wisdom-based product development, tourism package integration, and digital marketing development. The research recommends establishing a creative economy management unit at the regional level to ensure program sustainability. This study contributes to both theoretical understanding and practical implementation of creative economy integration in sustainable mountain tourism development, providing a replicable model for similar regions across Indonesia.
Legal Uncertainty in Criminal Enforcement with the Use of Artificial Intelligence Technology in Indonesia Ahmad Indarto, Bambang
International Journal of Law Social Sciences and Management Vol. 1 No. 1 (2024): International Journal of Law Social Sciences and Management
Publisher : Yayasan Meira Visi Persada

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.69726/ijlssm.v1i1.13

Abstract

Abstract. The use of Artificial Intelligence (AI) technology in law enforcement is amajor highlight in the context of information technology development in Indonesia.The impact of using AI raises various challenges that need to be addressedimmediately, such as difficulties in determining responsibility, privacy issues, and ethical implications. Even though several regulations already exist, the effectiveness of regulations in Indonesia in dealing with AI technology applications for criminal law enforcement still requires improvement. The urgency to update the law is becoming increasingly urgent, especially in accommodating developments in AI technology and overcoming emerging legal uncertainties. Comprehensive legal reform is needed to ensure that law enforcement using AI technology can be carried out effectively and by basic legal principles.
Co-Authors Hardi Utomo Mariana, Diah Meida Rachmawati Pujiyanto, Rahmat Yogi Bachtiar