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All Journal Proceeding of the International Conference on Family Business and Entrepreneurship (ICFBF) Sinolingua
Hua, Zhang
Unknown Affiliation
Arts Humanities Economics, Econometrics & Finance Education Languange, Linguistic, Communication & Media Social Sciences

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STRATEGIC DIVERGENCE IN AUTOMOTIVE SUPPLY CHAINS: TESLA AND CHERY Hua, Zhang; Wei, Yu; Saptari, Adi; Hanafiah, Hally; Fuadi, Muhammad Hafidz Fazli Md
Proceeding of the International Conference on Family Business and Entrepreneurship 2024: PROCEEDING OF 8TH INTERNATIONAL CONFERENCE ON FAMILY BUSINESS AND ENTREPRENEURSHIP
Publisher : President University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33021/icfbe.v0i0.5715

Abstract

In today's interconnected world, global supply chains play a critical role in the production and distribution of goods and services. The globalization of supply chains has been driven by the pursuit of cost efficiencies, access to new markets, and the ability to leverage specialized capabilities from different regions. This paper presents a comparative analysis of the global supply chain strategies of Tesla and Chery, focusingon the critical factors that contribute to their success or potential failure. The method used in this study is qualitative, numerous of articles published in this topic were selected from 2014 to 2023. The investigation on key aspects such as supply chain design, sourcing strategy, production strategy, inventory management, and delivery methods to highlight the distinct approaches adopted by each company. Tesla’s supply chain is characterized by vertical integration, which grants extensive control over the production process and fosters innovation. In contrast, Chery employs a more traditional and flexible supply chain strategy, relying on partnerships and outsourcing. The analysis evaluates efficiency and scalability, cost management, quality control, risk management, and customer satisfaction as primary criteria. The results indicate that Tesla’s strategies demonstrate a commitment to control and efficiency, while Chery emphasizes flexibility and cost management. By comparing these two automakers, this paper offers insights into how different supply chain strategies can impact overall success in the competitive global automotive industry. 
Research on Marketing Strategy of Indonesian Tourism Facing Chinese Tourist Source Market 印尼旅游业面向中国客源市场的营销策略研究 Chaoxia, SONG; Hua, ZHANG; Jia, YAN
Sinolingua: Journal of Chinese Studies Vol 1, No 1 (2023): Sinolingua: Journal of Chinese Studies
Publisher : Faculty of Cultural Sciences, Universitas Sebelas Maret

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.20961/sinolingua.v1i1.71803

Abstract

How to grasp the development opportunities brought by the Belt and Road Initiative and further expand China's tourist source market is an issue worthy of the attention of the Indonesian government. In tourism development, Indonesia should give priority to the promoting role of tourism development in the growth of economic aggregate, attach great importance to the marketing and promotion of Chinese tourist source market, and pay special attention to the large scale of Chinese tourist source market, large number of tourists and high level of expenditure, as well as the characteristics of outbound tourism consumption behavior featuring large number of independent tourists, long stay, emphasis on destination safety and tourism experience. In order to further expand the Chinese tourist market, price strategies, scenic strategies, information strategies and visa strategies can be targeted in tourism marketing promotion, so as to better promote the healthy development of Indonesian tourism and promote the sustainable growth of Indonesian national economy.
Co-Authors Adi Saptari Chaoxia, SONG Fuadi, Muhammad Hafidz Fazli Md Hanafiah, Hally Jia, YAN Wei, Yu