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All Journal Jurnal Ilmiah Manajemen Kesatuan
Umi Narimawati
Universitas Komputer Indonesia, Indonesia
Economics, Econometrics & Finance Social Sciences

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Integrating Hospital Information Systems and National Health Insurance: Impact on Employee Performance and Service Quality Nining Handayani; M. Yani Syafei; Umi Narimawati
Jurnal Ilmiah Manajemen Kesatuan Vol. 13 No. 4 (2025): JIMKES Edisi Juli 2025
Publisher : LPPM Institut Bisnis dan Informatika Kesatuan

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37641/jimkes.v13i4.3679

Abstract

Indonesia’s healthcare system is undergoing a digital transformation through the integration of the Hospital Management Information System and the national health insurance platform. These systems aim to enhance operational efficiency and healthcare access but face challenges in specialized settings like military dental hospitals. This study examines the impact of integrating these systems on employee performance and service quality at the Dental and Oral Hospital of the Indonesian Navy R.E. Martadinata in Jakarta. Using a qualitative case study approach, data were gathered through literature reviews and institutional observations to identify operational and systemic barriers. The findings highlight issues such as limited digital literacy among staff, inconsistent system use, and administrative delays that hinder optimal service delivery and efficiency. These challenges are intensified by the unique operational context of military hospitals. The study concludes that improving the integration of these systems requires targeted staff training, robust digital infrastructure, and cohesive policy support to align technology with institutional needs and patient-centered care priorities, ultimately enhancing service quality and employee performance in specialized healthcare settings.
Adoption and Use of Digital Marketing Tools Among Food and Beverage MSMEs in Gen Z Dhiani Aprilianti; Aryanti Agustian; Umi Narimawati
Jurnal Ilmiah Manajemen Kesatuan Vol. 13 No. 4 (2025): JIMKES Edisi Juli 2025
Publisher : LPPM Institut Bisnis dan Informatika Kesatuan

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37641/jimkes.v13i4.3687

Abstract

This study examines the adoption of digital marketing applications by food and beverage Micro, Small, and Medium Enterprises (MSMEs) in Indonesia, specifically targeting Generation Z consumers. The objectives include identifying internal and external factors influencing digital adoption, understanding Gen Z digital behavior and its impact on MSME marketing strategies, exploring the forces and drivers of sustained digital engagement, and promoting a framework linking MSME capabilities, digital platform features, and Gen Z expectations. Using qualitative, literature-based descriptive research, this study reviewed relevant publications covering the years 2018 to 2025. Findings indicate that although MSMEs are increasingly using platforms such as Instagram, TikTok, and WhatsApp Business, they often face challenges such as limited digital skills, time constraints, and financial resources. Gen Z's demand for personalized, fast, and interactive content forces MSMEs to adapt their marketing strategies through storytelling, influencer engagement, and peer-driven content. However, inconsistent use and a lack of strategic planning remain significant barriers. This study advances the digital entrepreneurship literature by examining the relationship between MSME behavior and Gen Z digital culture and provides practical insights for MSMEs and policymakers.
Co-Authors Aryanti Agustian Dhiani Aprilianti M. Yani Syafei Nining Handayani