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All Journal Jurnal Manajemen dan Ekonomi Kreatif Jurnal Manajemen Kreatif dan Inovasi
Nina Risnawaty
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Decision Sciences, Operations Research & Management

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Implementasi Balance Scorecard Dalam Analisis Kinerja Rumah Sakit Di Indonesia Vip Paramarta; Suwoko Tya Wicaksono; Nina Risnawaty; Ida Ayu Triana; Arnita Niroha Halawa; Intan Permatasari
Jurnal Manajemen dan Ekonomi Kreatif Vol. 1 No. 3 (2023): Juli : Jurnal Manajemen dan Ekonomi Kreatif
Publisher : Universitas Kristen Indonesia Toraja

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59024/jumek.v1i3.117

Abstract

Hospital is a health service organization that organizes complete individual health services, and provides inpatient, outpatient and emergency services. In order for hospital management to run well, it is necessary to measure hospital performance, namely the Balanced Scorecard method. : The Balanced Scorecard (BSC) is used as a decision-making tool regarding the actions that must be taken to correct deficiencies and advance the hospital. Purpose: This study aims to determine the application of the balanced scorecard (BSC) in analyzing the performance of hospitals in Indonesia. Methods: This study used the library research method. . Results: a literature review of ten journals shows that all conclude that localization and conceptual use of the BSC can greatly improve hospital performance. The results of performance analysis with the BSC at the hospital can also provide clear direction in determining policies, resources and routine activities, as well as in building systems in each unit in the hospital. Conclusion: BSC can not only be applied in private hospitals, but government hospitals also need to apply BSC to measure their performance and be used as a guide in making policies and designs or work plans. Findings from existing studies must also be enriched by the literature and by empirical evidence about the benefits of BSC application in hospitals. It will also provide experience for a number of hospitals in Indonesia which can be a reference for expanding the implementation of BSC in hospital administration.
Strategi Bisnis Dalam Perspektif Manajemen Sebuah Review Literatur Nina Risnawaty; Dety Mulyanti
Jurnal Manajemen Kreatif dan Inovasi Vol. 1 No. 1 (2023): Januari: Jurnal Manajemen Kreatif dan Inovasi
Publisher : Lembaga Pengembangan Kinerja Dosen

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59581/jmki-widyakarya.v1i1.196

Abstract

Business development in the world has entered the era of free competition not only in a small scope but a large scope, this creates fierce competition between companies. Efforts made by a company to win a market by providing advantages in competition, analyzing competing companies, and implementing effective marketing strategies. This study uses Literature Review research with the results of research that management strategies are oriented towards developing macro strategies such as product strategy development, pricing implementation strategies, acquisition strategies, market development strategies, financial and other strategies. The steps of strategy management include: internal and external environment scanning (Internal &; External Scanning), Strategy Formulation, Implementation, Function Control and Evaluation.
Co-Authors Arnita Niroha Halawa Dety Mulyanti Ida Ayu Triana Intan Permatasari Suwoko Tya Wicaksono Vip Paramarta