Noviani
Universitas Pembangunan Panca Budi

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Analysis of Community Understanding of E-Commerce-Based Information Systems in Klambir V Village Kebun Deli Serdang Noviani; Nur Aliah; Samrin
International Journal of Management, Economic and Accounting Vol. 1 No. 2 (2023): December 2023
Publisher : Yayasan Multidimensi Kreatif

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61306/ijmea.v1i2.50

Abstract

The economy of Klambir V Kebun Village, Kec Hamparan Perak, Deli Serdang Regency, is starting to develop due to the availability of village funds from the central government and support from information technology such as the Internet which aims to improve the local economy. Information technology provides various solutions to the problems that are generally faced by people in developing their businesses. For example, one of the technologies that is currently developing rapidly is Electronic Commerce (E-Commerce). E-Commerce itself is interpreted by some experts as financial buying and selling transactions that use an internet connection or digital technology. Various transactions, from sales, purchases, distribution, to marketing of goods and services can be done by utilizing E-Commerce. However, the author sees that many people in Klambir V Kebun Village, Deli Serdang Regency, still do not know the benefits and how to use E-Commerce. Based on this phenomenon, the author is interested in developing an E-Commerce-based information system with the aim of improving the economy and service to the people of Klambir V Kebun Village.
Analysis of Accounting Information Systems and E-Marketing for MSMEs in Pari Village Serdang Bedagai Noviani; Hernawaty Hernawaty; Sri Wahyuni; Miftahurrahman Sinaga
Jurnal Ekonomi, Manajemen, Akuntansi dan Keuangan Vol. 5 No. 4 (2024): Oktober
Publisher : Penerbit Jurnal Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.53697/emak.v5i4.2131

Abstract

Micro, Small and Medium Enterprises (MSMEs) are business sectors that consistently develop in the national economy. This research was conducted on MSME actors in the village of Kota Pari Serdang Bedagai, especially palm sugar business actors. This study aims to analyse accounting information systems and e-marketing for MSMEs in Kota Pari Village, Serdang Bedagai. This type of research is descriptive using a qualitative approach. Data analysis techniques used in this study include observation, interviews, and documentation. The results of this study are that MSMEs in Kota Pari Serdang Bedagai village have not carried out Accounting Information Systems and e-marketing properly. Bookkeeping records still use notebooks whose contents are only receipts and expenses. Marketing of brown sugar in MSMEs in Kota Pari village Serdang Bedagai has also not used an e-marketing system. Marketing of brown sugar products generally still runs traditionally, namely by word of mouth, the marketing channels carried out are only from producers to collector traders. Their obstacle is the lack of knowledge about e-marketing due to the level of education and lack of socialisation about the e-marketing system. From the results of research and discussion, it is known that the level of education affects the use of accounting information systems and e-marketing.