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All Journal Jurnal Ilmiah Edunomika (JIE) Keyboard Jurnal Pengabdian Masyarakat Cendekia : Jurnal Pendidikan dan Pengajaran
Joana Oktavia Sapan
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Humanities Chemical Engineering, Chemistry & Bioengineering Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Industrial & Manufacturing Engineering Social Sciences Other

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Menumbuhkan Jiwa Kepemimpinan melalui Pembelajaran Soft Skill Leadership di Kota Samarinda Dzulfa Alya; Aidah Nafisah Anwar; Indri Kristiani Matangkin; Joana Oktavia Sapan; Arwin Sanjaya; M. Tommy Fimi Putera
Keyboard Jurnal Pengabdian Masyarakat Vol. 2 No. 1 (2025): Keyboard Jurnal Pengabdian Masyarakat
Publisher : Yayasan Grace Berkat Anugerah

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.69688/keyboard.v2i1.140

Abstract

Leadership is the ability or intellegence of a person to encourage a group of people to work together in carrying out activities aimed at achieving common goals. The webinar with the theme "Unlock Your Leadership Potential" was held to provide insight and practical strategies in developing leadership skills through this learning. The implementation method adapts the Laswell and Shannon Weavers's model with stages ranging from preparation, implementation and provision of materials or education, to the evaluation and feedback stages. The participants' understanding of leadership through this soft skill learning was generally quite good, as evidenced by the participants' positive responses to the material presented and active participation in the question and answer and discussion sessions. This indicates that the webinar succeeded in achieving its main objective of providing insight and practical strategies in developing leadership skills. In addition, the evaluation from participants and the suggestions given also provided valuable input for organizing similar activities in the future, including in terms of compiling materials, delivering, and organizing sessions. With this webinar, it is hoped that participants can understand the importance of non-technical skills in leadership, recognize various important knowledge for a leader, and obtain methods and techniques to improve these skills.
PENINGKATAN KOMPETENSI MAHASISWA MELALUI MERDEKA BELAJAR KAMPUS MERDEKA (MBKM) ATAU MAGANG (STUDI KASUS ULS-PPID UNMUL) Linda Ernawati; Joana Oktavia Sapan; Maya Rani Siahaan; Margaretha Lasni Rhussary
CENDIKIA Vol 5 No 2 (2022): CENDEKIA
Publisher : IKIP PGRI KALIMANTAN TIMUR

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Abstract

Penelitian ini untuk mengetahui bagimana program MBKM atau magang di ULS-PPID Unmul yang memiliki potensi besar dalam meningkatkan keterampilan praktis mahasiswa dalam pengelolaan informasi dan dokumentasi. Program ini memberikan kesempatan bagi mahasiswa untuk terlibat langsung dalam kegiatan pengelolaan informasi dan dokumentasi di lingkungan nyata, yang dapat membantu mereka mengembangkan keterampilan praktis yang relevan dengan bidang tersebut. Program MBKM atau magang di ULS-PPID Unmul juga dapat membantu mahasiswa dalam mengaplikasikan pengetahuan yang mereka pelajari di kampus ke dalam situasi nyata. Dengan terlibat dalam kegiatan praktis di ULS-PPID Unmul, mahasiswa dapat mengalami dan memahami secara langsung bagaimana teori yang mereka pelajari di kelas dapat diterapkan dalam praktik pengelolaan informasi dan dokumentasi. Hal ini akan membantu mereka memperdalam pemahaman mereka tentang materi yang dipelajari dan meningkatkan kemampuan mereka dalam mengaplikasikan pengetahuan tersebut di dunia kerja.
INOVASI PRODUK, KUALITAS, DAN HARGA SEBAGAI DETERMINAN MINAT BELI KONSUMEN KERAJINAN SARUNG TENUN SAMARINDA Joana Oktavia Sapan; Muhammad Zaini
JURNAL ILMIAH EDUNOMIKA Vol. 10 No. 1 (2026): EDUNOMIKA
Publisher : ITB AAS Indonesia Surakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29040/jie.v10i1.18796

Abstract

Samarinda Weaving Sarongs as a traditional handicraft product of East Kalimantan faces various challenges in maintaining its existence and competitiveness in the modern market. Changes in people's consumption patterns that increasingly lead to efficiency, digital trends, and a preference for instant products have led to a decrease in interest in tradition-based products. The low level of innovation and digitalization among SMEs is also a problem in itself. Based on the theory of planned behavior, a person's interest in buying is determined by their attitude towards behavior, subjective norms, and perception of behavior control (Ajzen, 1991). This study aims to analyze the influence of product innovation, product quality, and price on consumer buying interest, using a quantitative approach with explanatory research methods.  The sample totaled 100 respondents. Primary data were collected through questionnaires with Likert scale measuring tools and analyzed using validity tests, reliability tests, classical assumption tests, multiple linear regression analysis, t-tests, F tests, and determination coefficients (R²). The results of the study show that product innovation, product quality, and price have a positive effect on consumer buying interest, partially or simultaneously. The author recommends the Samarinda Woven Sarong IKM to create traditional motifs with a modern touch, consistent in quality using premium materials and quality control, determine pricing strategies for various market segments, and expand digital marketing.  Keywords: Product Innovation; Product Quality; Price; Consumer Buying Interest; Samarinda Weaving Sarong.
Co-Authors Aidah Nafisah Anwar Arwin Sanjaya Dzulfa Alya Indri Kristiani Matangkin Linda Ernawati M. Tommy Fimi Putera Margaretha Lasni Rhussary Maya Rani Siahaan Muhammad Zaini