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All Journal Jurnal Bisnis dan Pemasaran Digital
Sri Lestari
Universitas Paramadina, Jakarta
Economics, Econometrics & Finance

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Nilai Pelanggan di Cek Toko Sebelah App Sri Lestari
Jurnal Bisnis dan Pemasaran Digital Vol. 1 No. 2 (2022): Januari
Publisher : Penerbit Goodwood

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35912/jbpd.v1i2.1683

Abstract

Purpose: Provides an overview of the usability of the browser extension Cek Toko Sebelah App. Methodology: Descriptive methods are used to describe or analyze but cannot draw broad conclusions. Results: Cek Toko Sebelah App has an advantage over other price comparators because it is a web browser extension. It allows users to directly compare prices on their favorite shopping sites without searching on other sites (third parties). Limitations: This article only focuses on Cek Toko Sebelah App with data obtained from digital traces. Contribution: Cek Toko Sebelah App claimed as "Indonesia's first price comparison & coupon aggregator web extension."
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