Khaira Ummah, Kuntum
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The Effect of Religiosity, Halal Knowledge, Subjective Norm on Purchase Intention of Halal Cosmetic Mediated by Attitude Among Millennials in West Sumatera Khaira Ummah, Kuntum; Verinita Verinita; Maruf Maruf
Jurnal Ekonomi Manajemen Sistem Informasi Vol. 6 No. 4 (2025): Jurnal Ekonomi Manajemen Sistem Informasi (Maret - April 2025)
Publisher : Dinasti Review

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.38035/jemsi.v6i4.4406

Abstract

This study examines the impact of Religiosity, Halal knowledge, and Subjective norm on Purchase Intention mediated by Attitude among millennials in West Sumatera. This study uses quantitative methods with purposive sampling of 168 respondents who know and are interested in buying halal cosmetics. Data collection was conducted using Google Forms, distributed online, and analyzed using SmartPLS 4.0. This study explores the impact of religiosity, subjective norm, and halal knowledge on attitude and purchase intention. The results reveal that religiosity and subjective norm positively and significantly influence attitude and purchase intention. Meanwhile, halal knowledge positively and significantly affects attitude but does not significantly affect purchase intention. Additionally, attitude has a positive and significant influence on purchase intention. Furthermore, religiosity, halal knowledge, and subjective norm positively and significantly affect purchase intention through the mediating role of attitude. These findings emphasize the crucial role of consumer attitudes in shaping purchase intention, particularly in contexts influenced by religious, knowledge, and subjective norm.
PENINGKATAN KREATIVITAS MAHASISWA MELALUI MODEL PEMBELAJARAN PROJECT BASED LEARNING (PJBL) PADA MATA KULIAH SENI KULINER Siregar, Juliana; Khaira Ummah, Kuntum; Baroroh, Riski; Gusnita, Wiwik
NUSANTARA : Jurnal Ilmu Pengetahuan Sosial Vol 11, No 5 (2024): NUSANTARA : Jurnal Ilmu Pengetahuan Sosial
Publisher : Universitas Muhammadiyah Tapanuli Selatan

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31604/jips.v11i5.2024.2144-2148

Abstract

Penelitian ini bertujuan untuk menganalisis efektivitas model pembelajaran Project Based Learning (PjBL) dalam meningkatkan kreativitas mahasiswa pada mata kuliah Seni Kuliner. Menggunakan metode eksperimen dengan desain Quasi Experiment dan dua kelas, yaitu kelas eksperimen dan kelas kontrol, penelitian ini melibatkan mahasiswa D3 Tata Boga FPP UNP tahun masuk 2023. Hasil penelitian menunjukkan bahwa rata-rata nilai pre-test dan post-test pada kelas eksperimen meningkat dari 78,93 menjadi 82,93 dengan selisih 4,00 poin, sedangkan pada kelas kontrol meningkat dari 77,21 menjadi 78,79 dengan selisih 1,57 poin. Uji Wilcoxon Signed-Rank Test menunjukkan nilai Z sebesar -3,62 dengan nilai p sebesar 0,0003 untuk kelas eksperimen, dan nilai Z sebesar -2,83 dengan nilai p sebesar 0,0046 untuk kelas kontrol, yang menunjukkan peningkatan hasil belajar yang signifikan secara statistik pada kedua kelas. Temuan ini mengindikasikan bahwa PjBL efektif dalam meningkatkan kreativitas mahasiswa, memberikan pengalaman belajar yang lebih mendalam, serta meningkatkan motivasi dan rasa percaya diri mahasiswa dalam menyelesaikan tugas-tugas akademik mereka.
Validity Validity Analysis of Joyful Learning Integrated Measurement E-Module for Student Knowledge and Creative Thinking Khaira Ummah, Kuntum; Asrizal; Amir, Harman; Suherman, Dea Stivani
Physics Learning and Education Vol. 4 No. 1 (2026): March Edition
Publisher : Department of Physics Universitas Negeri Padang

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

This study aims to analyze the validity of the development of digital teaching materials for measurement topics that integrate a joyful learning approach to facilitate students' knowledge and creative thinking skills. The applied method is Research and Development (R&D) based on the Hannafin and Peck model, which includes the analysis, design, and development stages. The validity of the teaching materials was assessed by three validators through aspects of material substance, learning design, visual communication, software utilization, integration of joyful learning, and knowledge and creative thinking skills. The results showed that the teaching materials were classified as very valid with an average score of 0.88. Specifically, the validity scores reached 0.84 for material substance, 0.93 for learning design, 0.90 for visual communication, 0.92 for software utilization, 0.89 for integration of joyful learning, and 0.82 for knowledge and creative thinking skills. These findings confirm the product's suitability to scientific standards, the Independent Curriculum, and 21st-century learning needs. The integration of digital technologies such as Canva, Liveworksheet, and Google Forms improves the quality of the teaching materials, resulting in a fun, interactive, and adaptive learning experience. Thus, this research contributes significantly to the development of innovative, valid, and effective physics learning media in strengthening students' knowledge and creative thinking skills.