Article Per Year (5 Year)
p-Index From 2020 - 2025
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All Journal Toba: Journal of Tourism, Hospitality, and Destination International Journal of Tourism Business Research
Betly Taghulihi
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Economics, Econometrics & Finance Environmental Science Social Sciences

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Urban Tourism: A Potential Tourism Attraction in Gorontalo City Laxmiwaty Dai, Srilian; Asti Ayuningsih; Betly Taghulihi; Vidhia Agmareina Hirto; Wildayanti Limpas, Zulhajnie; Sunarti, Sri
Jurnal Internasional Riset Bisnis Pariwisata Vol 2 No 1 (2023): International Journal of Tourism Business Research (INTOUR)
Publisher : Faculty of Economics and Business, University of Mataram

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (375.69 KB) | DOI: 10.29303/intour.v2i1.700

Abstract

This research aims to examine the potential of urban tourism as a tourist attraction in Gorontalo City. This type of research is qualitative, with data collection methods through observation, interviews, literature studies, and documentation. In this research, interviews and observations were conducted as primary data, and literature studies and documentation were used as secondary data. The data in this study were analyzed descriptively and qualitatively. The results of this study show the potential of urban tourism in Gorntalo City, namely the governor's office, old town area, monument of Gorontalo national hero Nani Wartabone, Gorontalo culinary and culinary center, Gorontalo State University, Gorontalo Mall, Gorontalo central traditional market, city park, Taruna Remaja field, Dulohupa traditional house, Popa Eyato Museum, Tamendao Beach, Mufidah souvenir, Kerawang Shop, Baiturrahim Mosque and Hunto Mosque, Lahilote Swimming Pool and Sport Center, and Otanaha Fort. Furthermore, tourism-supporting components such as road availability and various modes of transportation, Djalaludin Airport, Gorontalo Port, and Dungingi Terminal There are also clinics, hospitals, and pharmacies; banks and money changers; mini markets; police stations to ensure the safety of tourists; and the Gorontalo City tourism office. The development of urban tourism attractions can be realized with the cooperation of all tourism stakeholders, both local government and the private sector.
Upaya Bidang Pemasaran Dinas Pariwisata Kota Ternate dalam Meningkatkan Kunjungan Wisatawan di Kota Ternate Hikmatun Nazila Surahman; Betly Taghulihi; Fitria Soamole
TOBA: Journal of Tourism, Hospitality, and Destination Vol. 2 No. 4 (2023): November 2023
Publisher : Yayasan Literasi Sains Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55123/toba.v2i4.2870

Abstract

This writing aims to (1) To find out the efforts made by the Marketing Division of the Ternate City Tourism Office in increasing tourist visits in Ternate City (2) To find out the impact of marketing and promotions carried out by the Marketing Sector of the Ternate City Tourism Office. In this writing the author uses qualitative and quantitative methods. The benefits of this final assignment report for students are gaining experience and skills from the world of work and industry in accordance with the study program, Khairun University getting useful input for improving the curriculum in accordance with employment needs, and the Ternate City Tourism Office getting alternative prospective employees. Has been known for its quality and credibility. From the results of the discussion, to introduce Ternate City tourism, marketing and promotion of existing tourism must be carried out. Marketing and promotion are very important activities and must be carried out by the Ternate City Tourism Office to introduce and develop tourism in Ternate City. The data collection techniques used were observation, interviews, documentation and literature study. Data presentation uses interpretive descriptive techniques. These results show that the efforts made by the Marketing Sector of the Ternate City Tourism Office have had a very positive impact on tourist visits. To attract the attention of tourists, make tourists feel at home and want to return, it is recommended that the Marketing Division of the Ternate City Tourism Office develop activities at existing tourist attractions so that the videos or photos used for publications match reality to avoid tourist disappointment.
Feasibility Analysis of the Attractiveness of Lake Ngade Tourism in Ternate City, North Maluku Betly Taghulihi; Vidhia Agmareina Hirto
Jurnal Internasional Riset Bisnis Pariwisata Vol 4 No 2 (2025): International Journal of Tourism Business Research (INTOUR)
Publisher : Faculty of Economics and Business, University of Mataram

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29303/intour.v4i2.2679

Abstract

This study analyzes the feasibility of the natural tourism attraction of Danau Ngade in Ternate, Indonesia, by evaluating eight key criteria: attractiveness, accessibility, accommodation, visitor facilities, market potential, clean water availability, environmental conditions, and management quality. A descriptive–exploratory qualitative approach was employed, supported by a scoring technique based on the modified ODTWA guidelines of the Directorate General of PHKA (2003) and the feasibility calculation formula by Putri et al. (2019). Data were collected through field observations, in-depth interviews, and documentation. The results show that Danau Ngade achieves an overall feasibility score of 78.898%, indicating that the destination is generally feasible and holds high development potential. Components such as attractiveness, accessibility, accommodation, visitor facilities, and environmental quality obtained high scores, demonstrating strong physical and ecological potential. However, the management, maintenance, and service components recorded low feasibility, highlighting weaknesses in organizational structure, service quality, and facility upkeep. The study concludes that while Danau Ngade has significant natural and market advantages, strengthening institutional capacity and improving service standards are essential to ensure sustainable development. These findings contribute to the understanding of feasibility assessment in small lake-based destinations and provide practical insights for improving tourism management and planning.
Co-Authors Asti Ayuningsih Fitria Soamole Hikmatun Nazila Surahman Laxmiwaty Dai, Srilian Sri Sunarti Vidhia Agmareina Hirto Wildayanti Limpas, Zulhajnie