Article Per Year (5 Year)
p-Index From 2021 - 2026
0.444
P-Index
This Author published in this journals
All Journal JBMR: Journal of Business and Management Review Journal of Artificial Intelligence and Digital Business
Lusdianingrum, Sitista Silvi
Unknown Affiliation
Computer Science & IT Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Electrical & Electronics Engineering Engineering Social Sciences

Published : 2 Documents Claim Missing Document
Claim Missing Document
Check
Articles

Found 2 Documents
Search

 1 
Enhancing Trust and Purchase Intention through Optimized Seller Pages and Experience Features: Insights from Indonesia’s E-Marketplaces Ayu Rinestri, Titis; Nur Kolilah, Fatma; Lusdianingrum, Sitista Silvi; Syaifulloh, Naf’an Kharis; Kusuma Negara, Wana Pramudyawardana
Journal of Business and Management Review Vol. 6 No. 3 (2025): (Issue-March)
Publisher : Profesional Muda Cendekia Publishing

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47153/jbmr.v6i3.1498

Abstract

Research Aims: this ponder explores the impact of vender page and customer encounter highlights on shopper believe and buy deliberate inside the quickly extending Indonesian e-marketplace .  Grounded in the Stimulus-Organism-Response (S-O-R) framework, the research examines how these features act as stimuli, shaping consumer trust (organism) and subsequently influencing purchase intention (response). Design/methodology/approach: Data from 323 Indonesian e-marketplace users (aged 18-45), gathered via an online survey with purposive sampling, were analyzed using SEM-PLS. Research Findings: This study found a positive relationship between seller page features and consumer trust, consumer experience features and consumer trust, and consumer trust and purchase intention.  Seller page features demonstrated the strongest influence on trust, likely due to their role in conveying seller credibility.  Theoretical Contribution/Originality: The findings contribute theoretically by extending the S-O-R framework to the unique context of emerging markets, where trust remains important to e-commerce. Practically, the study provides actionable insights for e-marketplace operators and sellers in Indonesia, offering guidance on optimizing e-marketplace adoption to foster trust and drive purchase intention. Keywords: Seller Pages, Experience Features, Trust in Seller, Purchase Intention.
Analisis Faktor-Faktor yang Mempengaruhi Kepuasan Pengguna Terhadap Layanan Mandiri Mobile Banking di Kediri Lusdianingrum, Sitista Silvi; Rahayuningtyas, Tri Esti
RIGGS: Journal of Artificial Intelligence and Digital Business Vol. 4 No. 4 (2026): November - January
Publisher : Prodi Bisnis Digital Universitas Pahlawan Tuanku Tambusai

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31004/riggs.v4i4.5848

Abstract

This study aims to analyze the influence of cost, security, relative advantage, responsiveness, and ease of use on user satisfaction with Livin by Mandiri mobile banking services in Kediri. This study uses a quantitative method with 172 respondents selected through purposive sampling to collect data from active users of Livin by Mandiri services, which are then analyzed using Partial Least Squares–Structural Equation Modeling (PLS-SEM) through SmartPLS. The results of this study indicate that the five independent variables have a positive and significant effect on user satisfaction. Convenience is the most dominant factor (t=3.750; p=0.000), followed by security (t=3.495; p=0.000), relative advantage (t=3.372; p=0.001), cost (t=2.869; p=0.004), and responsiveness (t=2.483; p=0.013). The research model shows an Adjusted R-Square value of 0.671, which means that 67.1% of the user satisfaction variables can be explained by these five variables. The results of this study indicate that user satisfaction is formed through technical ease of use, high security, and system reliability. For banking companies, these results show the importance of maintaining cost efficiency and service responsiveness to build long-term user loyalty. This study supports the application of the Technology Acceptance Model (TAM) and Diffusion of Innovation (DOI) in the development of digital banking services in Kediri.
Co-Authors Ayu Rinestri, Titis Negara, Wana Pramudyawardana Kusuma Nur Kolilah, Fatma Syaifulloh, Naf’an Kharis Tri Esti Rahayuningtyas