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All Journal Al-Ulum: Jurnal Pendidikan Islam Al-Ulum: Jurnal Pendidikan Islam SCIENTIA JOURNAL : Jurnal Ilmiah Mahasiswa
Tunnisa, Faiza
Unknown Affiliation
Religion Humanities Economics, Econometrics & Finance Education Environmental Science Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Other

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STRATEGI KOMUNIKASI PEMASARAN BATAMLICIOUZ MELALUI AKUN INSTAGRAM DALAM MEMASARKAN USAHA DI KOTA BATAM Tunnisa, Faiza; Abadin, Sholihul
SCIENTIA JOURNAL Vol 2 No 3 (2020)
Publisher : LPPM Universitas Putera Batam

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Abstract

The marketing communication strategy is very closely related to the marketing strategy adopted by a business. The marketing strategy adopted by Batamliciouz by using various features from Instagram itself, such as Live Streaming video, Story, posting videos and photos in the Batamliciouz Instagram Timeline by targeting the market for the people of Batam City who use social media Instagram, most followers are adults the age between 17-35 years. To find out the benefits of using the Batamliciouz account as a culinary marketing communication media in Batam, the purpose of marketing communication is to trigger the desire of potential followers to get the product marketed. The method used is descriptive qualitative method. sources of data obtained using interviews, observation, and documentation. While the theory used is the AIDA Theory where the Attention of a message that should get attention, becomes an Interest step a marketer is able to make a media of information so that it can contain attraction for consumers, raises Desire which is to trigger the desire of potential followers to get products marketed and leads to the level of Action is a step taken by a marketer in wanting the target to make a decision to buy.
Studi Komparasi Kitab Tadhkirotu Alsa ̅mi’ Walmutakallim Fi ̅l A ̅lda ̅b Al’a ̅lim Wa Almuta’allim dan A ̅da ̅bu Al’a ̅lim Wa Almuta’allim Tentang Manajemen Pendidikan Tunnisa, Faiza; Mujahada, Kharis Syuhud
Al-Ulum: Jurnal Pendidikan Islam Vol 5, No 2 (2024)
Publisher : Yayasan Rahmat Islamiyah

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.56114/al-ulum.v5i2.11540

Abstract

This research aims to find the perspective and approach of both books to character education management. This research uses a qualitative approach and the type of study used is the literature review. The main source of data for this research is both this book itself, and previous research or literary study. The results of this research show that in the Book of Tadzkirah as-Sami’ wa al-Mutakkallim Fi Adab al-’Alim Wa al-Muta’alim, Imam Ibnu Jama'ah uses an approach that focuses on application in the environment and character education, in accordance with the custom of Salaf scholars. There are three chapters in this book concerning disciples: disciples against teachers, disciples in the congregation, and disciples themselves. On the other hand, the book of Kh. Hasyim Asy'ari, that is, the Book of Adabul Alim wal Muta’allim only deals with character education in one chapter, namely the attitude of pupils to teachers, and the implementation of character education that emphasizes more ethics and is adapted to the character of today’s Indonesian children. Important research, conclusions, and implications of research results.
Studi Komparasi Kitab Tadhkirotu Alsa ̅mi’ Walmutakallim Fi ̅l A ̅lda ̅b Al’a ̅lim Wa Almuta’allim dan A ̅da ̅bu Al’a ̅lim Wa Almuta’allim Tentang Manajemen Pendidikan Tunnisa, Faiza; Mujahada, Kharis Syuhud
Al-Ulum: Jurnal Pendidikan Islam Vol 5, No 2 (2024)
Publisher : Yayasan Rahmat Islamiyah

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.56114/al-ulum.v5i2.11540

Abstract

This research aims to find the perspective and approach of both books to character education management. This research uses a qualitative approach and the type of study used is the literature review. The main source of data for this research is both this book itself, and previous research or literary study. The results of this research show that in the Book of Tadzkirah as-Sami’ wa al-Mutakkallim Fi Adab al-’Alim Wa al-Muta’alim, Imam Ibnu Jama'ah uses an approach that focuses on application in the environment and character education, in accordance with the custom of Salaf scholars. There are three chapters in this book concerning disciples: disciples against teachers, disciples in the congregation, and disciples themselves. On the other hand, the book of Kh. Hasyim Asy'ari, that is, the Book of Adabul Alim wal Muta’allim only deals with character education in one chapter, namely the attitude of pupils to teachers, and the implementation of character education that emphasizes more ethics and is adapted to the character of today’s Indonesian children. Important research, conclusions, and implications of research results.
Co-Authors Abadin, Sholihul Mujahada, Kharis Syuhud