This study examines the design process of the 43rd Anniversary logo of Kopindosat as a visual communication medium. The study was motivated by the need for a visual identity capable of representing the company's values, journey, and aspirations through an effective and meaningful design. The objective of this study was to describe the stages of the logo design process and analyze the visual meanings embedded in its design elements. The research employed a qualitative descriptive approach using observation, active participation, interviews, literature study, and data triangulation. Data were collected during an internship program at the Corporate Communication Division of Kopindosat. The findings indicate that the logo design process was conducted systematically through brainstorming, concept development, visual exploration, digitalization, evaluation, revision, and finalization stages. The visual analysis revealed that the number “43” was developed using symbolic forms representing direction, growth, adaptability, continuity, and openness. The gradient color combination of blue, light blue, yellow, and orange conveys professionalism, innovation, optimism, and sustainability. Meanwhile, the use of a bold sans-serif typeface strengthens the modern, professional, and readable character of the logo. Overall, the logo design demonstrates the application of visual communication principles through the integration of form, color, and typography to create a meaningful and communicative visual identity.