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Melacak Minat Siswa SMP Negeri 2 Kismantoro dalam Melanjutkan Pendidikan Purwanta; Anirotun Nisa; Reni Ramadhina; Lestari; Ahmad Sidik Pramono; Defa Rizky Pratama; Christy Paramitha; Muhammad Fakhrizal
Jurnal Pengabdian, Riset, Kreativitas, Inovasi, dan Teknologi Tepat Guna Vol 2 No 1 (2024): Mei
Publisher : Direktorat Pengabdian kepada Masyarakat

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.22146/parikesit.v2i1.9557

Abstract

Several factors influence a child's interest in pursuing higher education, including their awareness of their own potential. Unfortunately, many students are unaware of their abilities, which affects their motivation in making further education choices. Limited information and the distance to schools can also impact the decisions of students at SMP Negeri 2 Kismantoro in continuing their education. This research was conducted as part of the UGM SCS-CEL program Period 2 of 2023 in Kismantoro District, Wonogiri Regency. The study aimed to explore the factors influencing students' motivation to continue their education to a higher level. The research process was divided into two stages: the pre-consultation assessment stage and the consultation stage. The data analysis method used was qualitative descriptiveanalysis. Based on the consultation with 21 students in grade IX of SMP Negeri Kismantoro, several reasons were revealed on why students did not continue their education. Major factors included mobilization constraints, particularly for students whose schools are far away and who lack private transportation. In addition, most students had not yet realized their potential. As a result, schools are encouraged to help students recognize their potential through interest and aptitude tests, as well as guidance and counseling. The assessments and consultations conducted can provide input for schools to address the problem of student dropouts. Furthermore, assistance from other parties is necessary to ensure the continuity of this program.
Pengembangan Daya Saing UMKM melalui Pendampingan Pemasaran Digital di Kecamatan Kismantoro, Kabupaten Wonogiri Purwanta; Anirotun Nisa; Ari Susanti; Defa Rizky Pratama; Lestari; Raisma Nadhifa
Jurnal Pengabdian, Riset, Kreativitas, Inovasi, dan Teknologi Tepat Guna Vol 2 No 1 (2024): Mei
Publisher : Direktorat Pengabdian kepada Masyarakat

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.22146/parikesit.v2i1.9560

Abstract

Kismantoro District, Wonogiri Regency, Central Java is an area that has abundant natural resources. This potential has been utilized by local residents as a means of livelihood, one of which is through Micro, Small and Medium Enterprises (MSMEs) in the form of home industries. The types of MSMEs found in this region are herbal medicine production, tile industry, woven, various kinds of processed snacks, tempeh, bird cages, textiles, and so on. The large potential of MSMEs requires optimization in the field of marketing to maximize economic growth. Therefore, it is necessary to empower MSME actors through training and assistance in the product marketing process. The method in this study consisted of collecting data using observation, interviews, and recording then taking samples with purposive sampling while analyzing data using qualitative description data analysis techniques. Digital marketing training and assistance programs are presented to answer the problems and needs of MSMEs in local villages. Through this program, the existence of MSMEs can be known by the wider community through information on Google Maps and menu catalogs that can be shared on social media. For internal MSMEs, the presentation of information related to cooperation contracts and marketing strategies can be taken into consideration in managing MSME finances. The socialization regarding marketing strategies is expected to increase the understanding of MSME players regarding the steps of the marketing strategy and to be able to implement the steps of the marketing strategy so that products can be marketed more optimally. Through this program, MSMEs are able to implement the knowledge and knowledge gained, utilize social media to improve product marketing and be able to manage product marketing digitally so that products can be marketed more optimally.