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All Journal Al-Musthofa: Journal of Sharia Economics Equality
Rika Nur Amelia
Institut Agama Islam Tarbiyatut Tholabah, Lamongan, Indonesia
Religion Humanities Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Environmental Science Library & Information Science Social Sciences

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Analisis Minat Konsumen Terhadap Produk Cicilan Emas: Studi Kasus Bank Muamalat KCP Lamongan Rika Nur Amelia; Ananta Delyana Mafikah; Silvi Indah Nurvita Sari
Al-Musthofa: Journal of Sharia Economics Vol. 8 No. 2 (2025): Al Musthofa: Journal of Sharia Economics
Publisher : Program Studi Ekonomi Syariah Fakultas Ekonomi dan Bisnis Islam Institut Agama Islam Tarbiyatut Tholabah

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.58518/al-musthofa.v8i2.4359

Abstract

This study aims to analyze consumer interest in gold installment products at Bank Muamalat KCP Lamongan. This product is one of the sharia financing services that provides convenience to the public in owning gold gradually. Consumer interest is an important initial indicator in determining the potential success of a product, especially in the context of sharia finance. This study uses a qualitative descriptive approach with data collection techniques through literature studies, observations and interviews with customers and banks directly involved in gold installment services.The results of the study indicate that consumer interest is quite high, which is influenced by factors of ease of service, sharia principles used, and bank marketing strategies. However, there are still obstacles such as the unavailability of gold financing in cash and the lack of public literacy in gold installment financing which results in a lack of information received. This study suggests the need to increase education and product promotion in order to reach and be able to fulfill the needs of the community.
Kesetaraan Gender dalam Manajemen Sumber Daya Insani: Tantangan dan Peluang Rika Nur Amelia; Ananta Delyana Mafikah; Sifwatir Rif’ah
EQUALITY: Journal of Gender, Child, and Humanity Studies Vol. 2 No. 1 (2024): Equality: Journal of Gender, Child, and Humanity
Publisher : Pusat Studi Gender dan Anak (PSGA) Universitas Tarbiyatut Tholabah Lamongan, Jawa Timur Indoensia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.58518/equality.v2i1.3308

Abstract

Gender equality is a global issue that continues to be the main focus in human resource management (SDI). This article aims to analyze the opportunities and challenges of implementing gender equality in HR management using a qualitative-descriptive approach. Data was obtained through an in-depth literature review of previous research, organizational policies, and reports on modern management practices. The research results show that implementing gender equality has the potential to increase productivity, innovation and diversity in the workplace. However, there are significant challenges, such as gender stereotypes, pay inequality and limited access for women to strategic leadership positions. This article recommends strategies, including gender awareness training, work flexibility policies, and transparency in recruitment and promotion, as steps to address these challenges. This research is expected to provide practical insights for organizations in integrating gender equality values ​​as part of a sustainable HR management strategy.
Co-Authors Ananta Delyana Mafikah Sifwatir Rif’ah Silvi Indah Nurvita Sari