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Sosialisasi Digital Marketing Melalui Konten Sosial Media Sebagai Upaya Menumbuhkan Minat Wirausaha Siswa MA Assa’adah Bungah Fatihatus Sahliyah; Nur Fadhillah; Achmad Fahim
TAAWUN Vol. 4 No. 01 (2024): TA'AWUN FEBRUARY 2024
Publisher : Pusat Penelitian Pengabdian Pada Masyarakat Sekolah Tinggi Ilmu Tarbiyah Al-Fattah Siman Lamongan

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37850/taawun.v4i01.627

Abstract

The purpose of this program is to increase student’s understanding of digital marketing, and using social media content in digital marketing strategy. This event was held in the form of socialization and training on creating Instagram content as a marketing tool. The socialization was carried out in the form of an interactive seminar, presentation and followed by a question and answer session regarding the material that had been presented. And then continued with training on creating Instagram content using the Canva application. As an evaluation, the team provides a post-test in the form of direct practice in creating content using their smartphone as well as conveying obstacles and finding a solution. The result of this event showed that 95% of participants understood the digital marketing material presented, indicated by the changes in knowledge and skills after participating in this event. With this event, hope that the students can utilize and maximize their potential to start entrepreneurship and foster the spirit of young entrepreneurs through digital as a marketing tool.
PEMANFAATAN TEKNOLOGI DIGITAL UNTUK MENINGKATKAN PENJUALAN KAMBING DALAM PERSPEKTIF ETIKA BISNIS ISLAM Mohammad Miftachu Ma’ruf; Achmad Fahim; Moh Ya’kub
ESA Vol 7 No 2 (2025): AGUSTUS
Publisher : SEKOLAH TINGGI ILMU SYARIAH ABU ZAIRI BONDOWOSO

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.58293/esa.v7i2.147

Abstract

The purpose of this study is to analyze how the use of digital technology can increase sales in the goat trading industry and how its implementation is viewed from the perspective of Islamic business ethics. Digital transformation has brought significant changes to trade patterns, including in traditional livestock sectors such as the goat trade. Through digital platforms such as social media, marketplaces, and instant messaging applications, goat breeders and traders can reach a wider market, increase price transparency, and expedite transaction processes. This research uses a qualitative case study approach to examine several goat trading businesses that have implemented digital technology in their operations. The research findings indicate that digital technology can significantly increase sales and business performance. From the perspective of Islamic business ethics, the use of this technology is considered positive if its application aligns with the principles of honesty (shidq), justice (adl), openness (transparency), and does not contain elements of fraud (gharar) or usury (riba). Thus, digitalization in the goat trade not only contributes to economic growth but can also align with Islamic values if managed ethically and responsibly
TINJAUAN ETIKA BISNIS ISLAM PADA TRANSAKSI EKONOMI INFORMAL (Pak Ogah) DI DESA BUNGAH KECAMATAN BUNGAH KABUPATEN GRESIK Shofiyatul Waro; Achmad Fahim; M. Nasya Agus Saputra
Didaktik : Jurnal Ilmiah PGSD STKIP Subang Vol. 12 No. 03 (2026): Volume 12 No. 03, September 2026 Published
Publisher : STKIP Subang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36989/didaktik.v12i03.18203

Abstract

This study is motivated by the phenomenon of economic transactions occurring between informal traffic controllers (commonly known as Pak Ogah) and road users in Bungah Village. The practice raises questions regarding its conformity with Islamic business ethics, particularly the principle of Antaradin (mutual consent) in economic transactions. This study aims to describe the economic transaction practices of informal traffic controllers, analyze the implementation of the Antaradin principle, and examine community leaders’ views regarding these transactions. The findings reveal that economic transactions conducted by informal traffic controllers in Bungah Village are simple and informal, without fixed tariffs or verbal contracts. Rewards are voluntarily given by road users as appreciation for the services received. These transactions can be categorized as mu‘atah transactions. In general, the implementation of the Antaradin principle has been fulfilled because there is no element of coercion and compensation is given voluntarily. However, one deviant case was found in which an informal traffic controller refused to assist road users who did not provide compensation beforehand, which contradicts the principle of Antaradin. Community leaders generally view the practice as permissible in Islam because it constitutes a beneficial service, provided that the values of honesty, justice, mutual consent, and cooperation are maintained in accordance with Islamic business ethics.
PRAKTIK KERJASAMA BERSYARAT ANTARA PEMILIK PERAHU DAN NELAYAN DALAM PERSPEKTIF FIQH MUAMALAH Moh. Afrizal Hakim; Niswatun Hasanah; Achmad Fahim
Didaktik : Jurnal Ilmiah PGSD STKIP Subang Vol. 12 No. 03 (2026): Volume 12 No. 03, September 2026 Published
Publisher : STKIP Subang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36989/didaktik.v12i03.18306

Abstract

Conditional cooperation between boat owners and fishermen in Kramat Village, Bungah District, Gresik Regency has become a common practice to overcome fishermen's limited access to capital. However, the implementation of this cooperation involves several conditions that may create an imbalance of rights and obligations between the parties. This study aims to analyze the practice from the perspective of fiqh muamalah, particularly based on the concept of mudharabah and the principles of justice (al-'adl), balance (at-tawazun), public welfare (maslahah), and la dharar wa la dhirar. This research employed a qualitative field research approach. Data were collected through interviews, observations, and documentation involving boat owners, fishermen, and local religious leaders, and were analyzed descriptively using the framework of fiqh muamalah. The findings reveal that the cooperation practice shares characteristics with a mudharabah muqayyadah contract because the capital owner imposes specific conditions on the business manager. Nevertheless, its implementation does not fully comply with the principles of fiqh muamalah, as fishermen are required to bear repair costs for assets owned by the boat owner and must sell their catches to the owner at prices below the market value. Despite these shortcomings, the cooperation still provides employment opportunities and income for fishermen who lack fishing capital. Therefore, improvements to the cooperation mechanism are necessary to better reflect the principles of justice, balance, and public welfare in Islamic commercial jurisprudence.