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MENGINTEGRASIKAN PENDIDIKAN SAINS DAN EKONOMI KEUANGAN UNTUK MENINGKATKAN KEWIRAUSAHAAN BERBASIS PENGETAHUAN Muhammad Nadhar; Norhaedah Norhaedah; Sariana Sariana; Ernawati Ernawati; Syamsuni Syamsuni HR
Jurnal Penelitian Pendidikan IPA Vol 11 No 4 (2025): April
Publisher : Postgraduate, University of Mataram

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29303/jppipa.v11i4.10687

Abstract

This study explores the integration of science and financial economics education in higher education curricula to foster knowledge-based entrepreneurship in the context of globalization and digitalization. Using a qualitative approach with literature analysis and focus group discussions (FGDs) involving academics and business practitioners, the research highlights how a multidisciplinary approach—merging scientific knowledge and financial economics—can enhance entrepreneurial skills. This integration not only deepens theoretical understanding but also equips students with essential financial skills for sustainable business practices. The study underscores the need for educational policies that promote synergy between these fields to cultivate competitive, knowledge-driven entrepreneurs in the futuree.
The Effect of Increasing Online Shopping on the Decline in Traders' Income in Gor Sudiang Makassar Anita Ramadhani Anita; Norhaedah Norhaedah
Innovation For Quality Business Admin And Technology (INQUBATE) Vol. 3 No. 1 (2026): Agustus
Publisher : Prodi Ilmu Administrasi Bisnis

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55638/3jgmp154

Abstract

This study aims to examine the effect of increased online shopping on the decline in income of traditional vendors in the Gor Sudiang Makassar area. The development of digital technology and changes in consumer behavior have driven a shift from conventional to online transactions, raising concerns about the sustainability of traditional vendor businesses. This study employed a quantitative approach with an associative method. Data were collected by distributing Likert-scale questionnaires to 87 traditional vendors selected using purposive sampling. The data were analyzed using simple linear regression, supported by validity, reliability, and normality tests to ensure the instrument's suitability, using SPSS version 24 software. The results indicate that increased online shopping has a positive and significant impact on the decline in income of traditional vendors in Gor Sudiang Makassar. This finding suggests that the higher the online shopping activity, the greater the decline in income experienced by traditional vendors. This study implies that traditional vendors need to adapt to technological developments by utilizing digital media as a survival strategy and increasing business competitiveness. The results of this study are expected to serve as a consideration for the government and business actors in formulating policies to empower traditional vendors in the digital era