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Peningkatan Kapasitas Petani dalam Pembuatan Pupuk Organik Cair (POC) Ramah Lingkungan di Desa Rumah Tiga, Kota Ambon Propinsi Maluku Asrul, Asrul; Liputo, Burhan; Hamka, Hamka
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Publisher : Universitas Negeri Gorontalo

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37905/jrpi.v2i3.33489

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The training on the production of liquid organic fertilizer (LOF) conducted in Rumah Tiga Village, Teluk Ambon District, Ambon City, aimed to enhance farmers' capacity in implementing environmentally friendly and sustainable agricultural practices. The program engaged six farmer groups and adopted a participatory approach that integrated theoretical instruction with hands-on practice. Farmers were trained to produce LOF using locally available organic materials such as banana stems and household kitchen waste. The training resulted in a significant improvement in participants’ knowledge and skills, with 90% of trainees able to accurately recall the LOF production procedures. Furthermore, 82% of participants expressed a strong commitment to independently adopt LOF in their farming activities. The program also contributed to strengthening social capital by increasing participation in communal activities (gotong royong) and encouraging the formation of informal learning groups. These findings indicate that participatory, practice-based training models are effective in fostering behavioral change among farmers toward sustainable agriculture and can be replicated in other regions as a strategic approach to empowering farming communities.
Pemberdayaan Generasi Muda Desa Melalui Podcast Kearifan Lokal: Revitalisasi Nilai Gotong Royong di Era Media Sosial Hamka, Hamka; Asrul, Asrul; Liputo, Burhan
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Publisher : Universitas Negeri Gorontalo

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37905/jrpi.v2i4.35052

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Social changes resulting from the development of digital technology have led to a shift in traditional social values among the younger generation, particularly the value of gotong royong (mutual cooperation), which is a distinctive characteristic of Indonesian society. This study aims to empower rural youth through podcast media as a means of revitalizing local wisdom values in the era of social media. The method used is a participatory approach involving training, mentoring, and the production of digital content based on local wisdom. The results of the community engagement program show that podcasts can be an effective medium for disseminating the value of gotong royong, enhancing digital literacy, and revitalizing social awareness among the younger generation. 
ANALISIS EFEKTIVITAS PEMUNGUTAN RETRIBUSI PELABUHAN DI DINAS PERHUBUNGAN KABUPATEN PANGKEP Hamka, Hamka; Aqmal, Ikhlas Ul; Danial, Hendra Pratama
Jurnal Review Pendidikan dan Pengajaran Vol. 7 No. 4 (2024): Special Issue Vol. 7 No. 4 Tahun 2024
Publisher : LPPM Universitas Pahlawan Tuanku Tambusai

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31004/jrpp.v7i4.36790

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Penelitian ini adalah penelitian deskriptif dengan menggunakan rasio efektivitas yang bertujuan untuk mengetahui efektivitas pemungutan retribusi pelabuhan pertahun di Dinas Perhubungan Kabupaten Pangkep. Teknik pengumpulan data yang digunakan adalah dokumentasi. Jenis data yang dikumpulkan adalah data kuantitatif dengan teknik analisis data berupa metode efektivitas yang bersumber dari data primer. Berdasarkan hasil penelitian maka dapat disimpulkan bahwa tingkat efektivitas pemungutan retribusi pelabuhan di Dinas Perhubungan Kabupaten Pangkep Pada Tahun 2014 sebesar 93%, tahun 2015 sebesar 103%, tahun 2016 sebesar 94%, tahun 2017 sebesar 108%, dan tahun 2018 sebesar 106% dengan rata-rata efektivitasnya sebesar 100,8% pertahunnya. Dengan demikian pemungutan retribusi pelabuhan di kabupaten pangkep selama tahun 2014 sampai 2018 sangat efektif, karena rata-rata efektivitasnya di atas 100%.
Penguatan Ekonomi Kreatif Melalui Branding Produk Lokal Berbasis Cerita Rakyat dan Budaya Daerah Liputo, Burhan; Hamka, Hamka; Asrul, Asrul
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Publisher : Universitas Negeri Gorontalo

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37905/jrpi.v2i4.35338

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The development of the creative economy in Indonesia shows great potential as a driver of national economic growth rooted in local culture and creativity. However, many micro, small, and medium enterprises (MSMEs) are still unable to develop strong and sustainable branding strategies. This article discusses efforts to strengthen the creative economy through local product branding that highlights folklore and regional culture as the foundation of identity. The research method uses a descriptive qualitative approach with data collected through observation, interviews, and literature studies. The findings indicate that integrating local cultural elements with modern marketing strategies can generate economic added value while also strengthening cultural preservation. In conclusion, folklore-based branding is not only a business strategy but also a form of cultural diplomacy that enhances the position of local products in the global market.
EKONOMI HIJAU DAN KEADILAN SOSIAL: MENJEMBATANI KESENJANGAN MELALUI KEBERLANJUTAN Hamka Hamka
JEBIMAN : Jurnal Ekonomi, Bisnis, Managemen dan Akuntansi Vol. 3 No. 3 (2025): MEI
Publisher : CV. ADIBA AISHA AMIRA

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

This study explores the relationship between green economy and social justice, as well as how these two concepts can be integrated to achieve inclusive sustainable development. In the face of global challenges such as climate change and economic inequality, green economy has emerged as a promising approach for environmentally friendly economic growth. However, its implementation often neglects social justice aspects, creating new gaps or exacerbating existing ones. This study analyses strategies and policies that can bridge the gap between environmental and social objectives, with a focus on green job creation, skills development, and fair distribution of benefits from economic transition. The findings indicate that effective integration between green economy and social justice requires a multidimensional approach involving various stakeholders. Key recommendations include: (1) developing a comprehensive policy framework that aligns environmental goals with social justice, (2) investing in education and training to prepare the workforce for the green economy, (3) strengthening mechanisms for public participation in decision-making related to environmental and economic policies, and (4) developing adaptive social protection systems that respond to structural economic changes. This study contributes to a deeper understanding of how sustainability can be achieved without sacrificing social justice, providing a foundation for further research and policy development in this area.
A CRITICAL REVIEW OF THE ROLE OF FINANCIAL MANAGEMENT IN ENHANCING MACROECONOMIC COMPETITIVENESS: A LITERATURE REVIEW BASED ON ECONOMETRIC AND PUBLIC POLICY APPROACHES Ummul Chair; Hamka Hamka
INTERNATIONAL JOURNAL OF ECONOMIC LITERATURE Vol. 3 No. 2 (2025): INTERNATIONAL JOURNAL OF ECONOMIC LITERATURE (INJOLE)
Publisher : Adisam Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

Financial management plays a central role in maintaining economic stability and strengthening macroeconomic competitiveness amid increasingly complex global challenges. This study aims to critically review the relationship between the effectiveness of financial management and the improvement of macroeconomic competitiveness through a literature review based on econometric and public policy approaches. Using a literature review method, this study analyses the empirical results of various previous studies that highlight the relationship between fiscal and monetary policies and public financial management on economic growth and macro stability. The econometric approach is used as a conceptual framework to understand the causal relationship between economic variables, such as government spending, inflation, exchange rates, and GDP, while the public policy perspective is used to assess the institutional dimensions and effectiveness of financial policy implementation. The results of the study show that transparent financial management, fiscal discipline, budget system reform, and cross-sector policy coordination can improve economic efficiency and create sustainable macro stability. In addition, the synergy between fiscal, monetary, and public institutional policies has a significant effect on improving the economic competitiveness index through strengthening innovation, investment, and public confidence in the financial system. This study concludes that financial management based on empirical analysis and adaptive public policy is an important foundation for achieving sustainable macroeconomic competitiveness in the era of globalisation.
Pendampingan Branding Produk Lokal Berbasis Media Sosial bagi Pelaku Usaha Mikro di Gorontalo Hamka Hamka; Asrul Asrul; Burhan Liputo; Wiwin S Makatutu
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Publisher : Universitas Negeri Gorontalo

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37905/jrpi.v3i2.38975

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The development of digital technology has created significant opportunities for micro-enterprises to expand their market reach through social media platforms. However, many micro-business owners in Gorontalo still lack an adequate understanding of effective digital branding strategies, causing local products to struggle in competing optimally in the market. This community service activity aimed to improve the capacity of micro-enterprise owners in building brand identity, creating promotional content, and utilizing social media as a digital marketing tool. The implementation methods included observation, training, mentoring, and evaluation for micro-business actors in Gorontalo. The results showed an increase in participants’ understanding of product branding, the use of social media for promotion, and the ability to create more attractive and communicative marketing content. In addition, business owners began independently applying digital marketing strategies through social media platforms such as Instagram, Facebook, and TikTok. This activity is expected to enhance the competitiveness of local products and support sustainable community economic growth.
The Role of Generative Artificial Intelligence as a Financial Assistant in MSME Financial Decision-Making in Gorontalo Province Hamka Hamka; Zumran Ibrahim
Review: Journal of Multidisciplinary in Social Sciences Vol. 3 No. 07 (2026): July 2026
Publisher : Lentera Ilmu Nusantara

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59422/rjmss.v3i07.1436

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The study aims to analyze the use of generative artificial intelligence as a financial assistant and its role in supporting the quality of financial decision-making among MSME actors in Gorontalo Province. This research employed a qualitative descriptive approach, with informants selected purposively from MSME actors who had utilized generative AI in their business activities. Data were collected through in-depth interviews, observation, and documentation, and were analyzed using data reduction, data display, and conclusion drawing. The findings indicate that generative AI assists MSME actors in preparing budgets, recording transactions, analyzing cash flow, calculating profits and losses, and generating alternative financial solutions. The use of this technology also improves administrative efficiency and helps business owners understand their financial conditions more systematically. However, its effectiveness depends on digital literacy, financial literacy, the ability to provide clear instructions, and the verification of AI-generated information. Therefore, generative AI should be positioned as a decision-support tool that complements human judgment rather than replacing it. This study implies that strengthening digital and financial literacy is essential to optimize the adoption of generative AI and improve the competitiveness of MSMEs in the digital era.
PENGARUH BRAND IMAGE DAN INOVASI PRODUK TERHADAP MINAT BELI KONSUMEN PADA UMKM SORE DUREN Sa’dia Thalib; Ramlan Amir Isa; Hamka Hamka
JAMBURA: Jurnal Ilmiah Manajemen dan Bisnis Vol 9, No 2 (2026): JIMB - VOLUME 9 NOMOR 2 SEPTEMBER 2026
Publisher : Universitas Negeri Gorontalo

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37479/jimb.v9i2.41367

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Penelitian ini bertujuan: (1) untuk mengetahui brand image berpengaruh terhadap minat beli konsumen pada UMKM Sore Duren Kota Gorontalo, (2) untuk mengetahui inovasi produk berpengaruh terhadap minat beli konsumen Pada UMKM Sore Duren Kota Gorontalo, (3) untuk mengetahui brand image dan inovasi produk seacara simultan berpengaruh terhadap minat beli konsumen Pada UMKM Sore Duren Kota Gorontalo. Jenis penelitian ini menggunakan metode penelitian kuantitatif. Sampel penelitian ini berjumlah 100 responden dengan menggunakan teknik pengambilan sampel non probability sampling dan purposive sampling dengan rumus lomeshow. Teknik pengumpulan data dalam penelitian ini dilakukan dengan kuesioner (angket), observasi dan wawancara. Analisis data menggunakan analisis regresi linear berganda. Hasil data yang telah dikumpulkan melalui pembagian angket telah diuji dengan uji validitas dan reliabilitas, uji asumsi klasik, uji regresi linear berganda serta uji hipotesis. Berdasarkan hasil penelitian : (1) Brand image berpengaruh terhadap minat beli konsumen pada UMKM Sore Duren Kota Gorontalo, dimana pengujian tersebut menghasilkan nilai t-hitung 4,560 t-tabel dengan taraf signifikan 5% (0,05) adalah sebesar 1,984 (2) Inovasi produk berpengaruh terhadap minat beli konsumen pada UMKM Sore Duren Kota Gorontalo, dimana pengujian tersebut menghasilkan nilai t-hitung 3,426 t-tabel dengan taraf signifikan 5% (0,05) adalah sebesar 1,984 (3) Brand image dan inovasi produk seacara simultan berpengaruh terhadap minat beli konsumen Pada UMKM Sore Duren Kota Gorontalo dengan uji analisis regresi linear berganda menggunakan aplikasi SPSS versi 23, menunjukkan bahwa Brand image dan inovasi produk secara simultan mempengaruhi minat beli konsumen pada UMKM Sore Duren Kota Gorontalo. Nilai koefisiensi determinasi menunjukkan adjusted R square sebesar 0, 634. Hal ini menunjukan bahwa besar pengaruh variabel independen yaitu brand image dan inovasi produk terhadap variabel dependen minat beli konsumen pada UMKM Sore Duren Kota Gorontalo yang dapat diterangkan oleh model persamaan ini sebesar 63,4%, sedangkan sebesar 36,6% dipengaruhi oleh variabel lain yang tidak diteliti dalam penelitian ini.
PENGARUH KEPERCAYAAN PELANGGAN DAN PROMOSI DIGITAL TERHADAP KEPUTUSAN PEMBELIAN GENERASI Z DI SHOPEE Sunarti Adja; Ramlan Amir Isa; Hamka Hamka
JAMBURA: Jurnal Ilmiah Manajemen dan Bisnis Vol 9, No 2 (2026): JIMB - VOLUME 9 NOMOR 2 SEPTEMBER 2026
Publisher : Universitas Negeri Gorontalo

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37479/jimb.v9i2.41314

Abstract

Penelitian ini bertujuan untuk menganalisis pengaruh kepercayaan pelanggan dan promosi digital terhadap keputusan pembelian Generasi Z pada platform Shopee. Penelitian ini menggunakan pendekatan kuantitatif dengan melibatkan 129 mahasiswa Fakultas Ekonomi dan Bisnis Universitas Negeri Gorontalo yang merupakan pengguna Shopee sebagai responden. Data dikumpulkan melalui penyebaran kuesioner dan dianalisis menggunakan Structural Equation Modeling-Partial Least Squares (SEM-PLS) dengan bantuan SmartPLS 4.1. Hasil penelitian menunjukkan bahwa kepercayaan pelanggan berpengaruh positif dan signifikan terhadap keputusan pembelian (β = 0,522; p 0,000). Promosi digital juga berpengaruh positif dan signifikan terhadap keputusan pembelian (β = 0,373; p 0,000). Nilai koefisien determinasi (R²) sebesar 0,740 menunjukkan bahwa model penelitian mampu menjelaskan variasi keputusan pembelian sebesar 74%, sedangkan sisanya sebesar 26% dipengaruhi oleh faktor-faktor lain di luar model penelitian. Temuan penelitian ini menunjukkan bahwa kepercayaan pelanggan dan promosi digital merupakan faktor utama yang memengaruhi keputusan pembelian Generasi Z pada platform Shopee.