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All Journal PRODUCTIVITY: Journal of Integrated Business, Management, and Accounting Research
Siti Afifah Salsabila
Universitas Muhammadiyah Sumatera Utara
Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Social Sciences

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Penerapan Etika Bisnis Syariah dalam Bisnis UMKM (Studi Kasus Roemah Burger Bagan Deli) Siti Afifah Salsabila; Novien Rialdy
PRODUCTIVITY: Journal of Integrated Business, Management, and Accounting Research Vol. 1 No. 2 (2024): PRODUCTIVITY: Journal of Integrated Business, Management, and Accounting Resear
Publisher : Lembaga Intelektual Muda (LIM) Maluku

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.54373/product.v1i2.43

Abstract

This study aims to determine the sharia business ethics applied by the owners of Micro, Small and Medium Enterprises (MSMEs) Roemah Burger using a qualitative approach, this study collected data through in-depth interviews and observations at MSME Roemah Burger. MSME Roemah Burger itself is a business engaged in the culinary field such as burgers, kebabs, toast, roti canai and pempek. The results of the analysis show that ethics in a business are very important because this is the main foundation in running a business where buyers will feel satisfied with the ethics applied by the seller where the application of this ethics is increasingly relevant to create sustainable competitiveness and increase customer trust. This ethic does not only cover the attitude of the seller but also the condition of a product being marketed whether it is as claimed or exaggerated. This is very important to apply in every business so that the business gets the satisfaction desired by buyers and will become loyal customers, this can also increase profits in a business. Islam itself permits buying and selling as long as it is in accordance with the principles of the Islamic religion
Strategi Aspek Lingkungan pada Usaha Bisnis Richeese Factory Siti Afifah Salsabila; Tantri Arum; Siti Zahra Amelia Putri Nasution; Ananda Putri Ariyani; Cut Zahara Salidia Sabrina; Mutiah Khaira Sihotang
PRODUCTIVITY: Journal of Integrated Business, Management, and Accounting Research Vol. 2 No. 1 (2025): PRODUCTIVITY: Journal of Integrated Business, Management, and Accounting Resear
Publisher : Lembaga Intelektual Muda (LIM) Maluku

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.54373/product.v2i1.65

Abstract

This study discusses the importance of environmental aspect strategy in sustainable business management with a case study on Richeese Factory business. This study aims to provide insight into how Richeese Factory can integrate environmental aspects into their business strategy, as well as the benefits and challenges that may be faced. Thus, it is hoped that Richeese Factory can contribute to environmental sustainability while still achieving their business goals. The method used is a qualitative method with a case study in the form of interviews and observations, so that efficient resource management, use of renewable energy, and recycling programs have been implemented by Richeese Factory to reduce their environmental footprint. However, the implementation of this strategy is not without challenges, such as high initial costs and the need to adapt to new technologies. However, there are many opportunities that can be utilized, such as increasing consumer demand for environmentally friendly products and incentives from the government
Co-Authors Ananda Putri Ariyani Cut Zahara Salidia Sabrina Mutiah Khaira Sihotang Novien Rialdy Siti Zahra Amelia Putri Nasution Tantri Arum