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All Journal PRODUCTIVITY: Journal of Integrated Business, Management, and Accounting Research
Siti Zahra Amelia Putri Nasution
Universitas Muhammadiyah Sumatera Utara
Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Social Sciences

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Strategi Aspek Lingkungan pada Usaha Bisnis Richeese Factory Siti Afifah Salsabila; Tantri Arum; Siti Zahra Amelia Putri Nasution; Ananda Putri Ariyani; Cut Zahara Salidia Sabrina; Mutiah Khaira Sihotang
PRODUCTIVITY: Journal of Integrated Business, Management, and Accounting Research Vol. 2 No. 1 (2025): PRODUCTIVITY: Journal of Integrated Business, Management, and Accounting Resear
Publisher : Lembaga Intelektual Muda (LIM) Maluku

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.54373/product.v2i1.65

Abstract

This study discusses the importance of environmental aspect strategy in sustainable business management with a case study on Richeese Factory business. This study aims to provide insight into how Richeese Factory can integrate environmental aspects into their business strategy, as well as the benefits and challenges that may be faced. Thus, it is hoped that Richeese Factory can contribute to environmental sustainability while still achieving their business goals. The method used is a qualitative method with a case study in the form of interviews and observations, so that efficient resource management, use of renewable energy, and recycling programs have been implemented by Richeese Factory to reduce their environmental footprint. However, the implementation of this strategy is not without challenges, such as high initial costs and the need to adapt to new technologies. However, there are many opportunities that can be utilized, such as increasing consumer demand for environmentally friendly products and incentives from the government
Co-Authors Ananda Putri Ariyani Cut Zahara Salidia Sabrina Mutiah Khaira Sihotang Siti Afifah Salsabila Tantri Arum