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All Journal Jurnal Ilmiah Wahana Pendidikan Bureaucracy Journal : Indonesia Journal of Law and Social-Political Governance
Eurotama, Rumbaka Fachrizal
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Religion Education Law, Crime, Criminology & Criminal Justice Social Sciences Other

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STRATEGI KOMUNIKASI KEHUMASAN DALAM MEMBANGUN CITRA DI UNIVERSITAS MUHAMMADIYAH PALANGKARAYA Rosmilawati, Srie; Eurotama, Rumbaka Fachrizal
Bureaucracy Journal : Indonesia Journal of Law and Social-Political Governance Vol. 3 No. 3 (2023): Bureaucracy Journal : Indonesia Journal of Law and Social-Political Governance
Publisher : Gapenas Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.53363/bureau.v3i3.578

Abstract

Public Relations is the spearhead of an agency/institution, to manage a positive image and is able to create a conducive atmosphere and harmonious relations from each element of the relevant agency/institution. UMPR Public Relations, which in carrying out its main duties and functions, has a public relations communication strategy in building its image. By building a good image, prospective applicants will be interested in continuing their studies at UMPR. But in fact for students in Palangka Raya City, UMPR is only used as a last resort when they want to continue their studies. Therefore, further studies are needed regarding the public relations communication strategy that has been implemented by the UMPR Public Relations so far. The method used is descriptive qualitative with data collection techniques namely observation, interviews, documentation and literature to describe the Public Relations communication strategy in building the image of Muhammadiyah University of Palangkaraya. Based on the research results, it was found that from several series of public relations communication strategies, UMPR Public Relations makes social media the most effective method and media in building an image at this time, because it can reach all levels of society. However, in reality on the ground, the strategy that has been implemented has not fully reached the audience, especially for prospective applicants. There are still a number of things that need to be improved so that the public relations communication strategy can be even better at building an image. More able to embrace all levels and throw away the public opinion.
Kajian Kesalehan Sosial Masyarakat Kabupaten Banjar Mardiana, Mardiana; Sulfihidayatullah, Muh.; Eurotama, Rumbaka Fachrizal; A., Siti Aisyah; Setiadi, Deddy; Najib, M.; Nihlah, Siti Sa’adatin
Jurnal Ilmiah Wahana Pendidikan Vol 11 No 9.D (2025): Jurnal Ilmiah Wahana Pendidikan
Publisher : Peneliti.net

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Abstract

This study aims to analyze the Social Compliance Index (IKS) in Banjar Regency and compare it with the National IKS of 2023. The findings indicate significant differences between the two regions across various dimensions of IKS, which include Social Awareness, Interpersonal Relations, Ethics and Morality, Environmental Conservation, and Compliance with Government Regulations. The Interpersonal Relations dimension in Banjar Regency scored 84.812, higher than the National IKS score of 78.190, indicating that the community in Banjar Regency has better social relationships and a higher level of tolerance. Similarly, in the Compliance with Government Regulations dimension, Banjar Regency scored 88.414, higher than the National IKS score of 86.060, reflecting a higher level of adherence to regulations. However, some dimensions showed a negative gap, such as Social Awareness and Environmental Conservation. Social Awareness in Banjar Regency reached 70.808, significantly lower than the National IKS of 80.410, indicating that social consciousness and empathy towards others still need improvement. Likewise, in Environmental Conservation, Banjar Regency scored 71.249, while the National IKS reached 80.280, showing that environmental awareness in the region still requires more attention. Additionally, the analysis of the relationship between antecedents (Habituation, Ritual Piety, Knowledge, and Exposure to Government Programs) and the IKS of Banjar Regency revealed a fairly strong influence. Habituation had the most significant impact with a value of 0.627, followed by Ritual Piety (0.165) and Knowledge (0.081), while Exposure to Government Programs scored 0.100. These findings indicate that social habits and religious activities play an important role in shaping the social attitudes of the community in Banjar Regency. Overall, although the IKS of Banjar Regency shows some better results compared to the National IKS, there are still major challenges in Social Awareness and Environmental Conservation that need more attention to improve the overall social quality of the community.
Co-Authors A., Siti Aisyah M. Najib Mardiana Mardiana Nihlah, Siti Sa’adatin Setiadi, Deddy Srie Rosmilawati Sulfihidayatullah, Muh.