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All Journal Journal of Artificial Intelligence and Digital Business Jurnal Akuntansi, Manajemen, dan Perencanaan Kebijakan
Nisa, Silviana Khoerun
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Computer Science & IT Economics, Econometrics & Finance Electrical & Electronics Engineering Engineering

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Analisis Mempertahankan Loyalitas Kerja dan Penerapannya terhadap Kinerja Karyawan pada Toko Tooxy Second Stuff Nisa, Silviana Khoerun; Prasetya, Bangun Putra
Jurnal Akuntansi, Manajemen, dan Perencanaan Kebijakan Vol. 1 No. 4 (2024): June
Publisher : Indonesian Journal Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47134/jampk.v1i4.349

Abstract

Penelitian ini menggunakan pendekatan kualitatif. Tujuan dari penelitian kualitatif yaitu menjelaskan suatu fenomena secara detail dengan cara pengumpulan data yang detail juga, yang menunjukkan pentingnya kedalam data yang diteliti. Sedangan jenis penelitian yang digunakan yaitu penelitian lapangan (field reseach) yang berarti suatu penelitian yang dilakukan secara sistematis dengan mengangkat data yang ada di lapangan. Penelitian lapangan (field research) bertujuan untuk mengungkap fakta dan kenyataan yang ada di masyarakat. Berdasarkan hasil penelitian ini menunjukkan bahwa penerapan untuk mempertahankan loyalitas kerja karyawan pada Toko Baju Tooxy Second Stuff bisa dikatakan cukup baik. Dikatakan cukup baik karena strategi yang digunakan sesuai dengan teori mempertahankan loyalitas kerja karyawan. Namun, pada kenyataannya dengan penerapan Loyalitas pada Kinerja Karyawan yang cukup baik belum dapat mempertahankan loyalitas karyawan. Disimpulkan bahwa penerapan yang mempengaruhi loyalitas kerja karyawan masih banyak yang tidak terealisasikan di Toko Baju Tooxy Second Stuff. Sehingga mempengaruhi hasil dari penerapan Kinerja Karyawan yang telah dilakukan di Toko Baju Tooxy Second Stuff.
Pengaruh Kompensasi dan Lingkungan Kerja Terhadap Kepuasan Kerja Karyawan Umkm di Wilayah Krapyak Wetan Yogyakarta Nisa, Silviana Khoerun; Jumadi, Jumadi
RIGGS: Journal of Artificial Intelligence and Digital Business Vol. 4 No. 2 (2025): Mei - Juli
Publisher : Prodi Bisnis Digital Universitas Pahlawan Tuanku Tambusai

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31004/riggs.v4i2.1656

Abstract

This study aims to determine the effect of compensation and work environment on the job satisfaction of employees in micro, small, and medium enterprises (MSMEs) in the Krapyak Wetan area of Yogyakarta. The method used is quantitative with Non-Probability Sampling through Purposive Sampling involving one hundred respondents. Data collection was conducted by distributing questionnaires directly to respondents using a Likert scale research instrument. The data were processed using SPSS version 27, and the analyses performed included validity tests, reliability tests, classical assumption tests, multiple linear regression, and hypothesis testing. The results show that collectively, compensation (X1) and work environment (X2) have a significant effect on job satisfaction (Y), with an F calculated value of 124.960, which is greater than the F table value of 3.09, and a significance result of 0.000, which is less than 0.05. Partially, compensation has a significant positive effect with a t calculated value of 8.449, which is greater than the t table value of 1.661, with a significance level of 0.000, which is less than 0.05. Similarly, the work environment also has a significant positive effect with a t calculated value of 5.128, which is greater than the t table value of 1.661, with a significance level of 0.000, which is less than 0.05, thus affecting job satisfaction. The coefficient of determination value of 71.5% indicates that the model can explain job satisfaction moderately.
Co-Authors Jumadi Jumadi Prasetya, Bangun Putra