Susilaningdyah Mustikawati
Faculty Of Economics And Business, Universitas Muhammadiyah Surakarta, Indonesia

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Digital Marketing Strategy Training for Branding & Revenue UMKM Al-Qur'an Ma'sum Publisher Susilaningdyah Mustikawati; Sayekti Endah Retno Meilani; Rina Trisnawati
Abdi Psikonomi Vol 6, No 1 (2025): Juni 2025
Publisher : Universitas Muhammadiyah Surakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.23917/psikonomi.v6i1.8787

Abstract

The advancement of digital technology offers MSMEs opportunities to expand through digital marketing. However, many struggle with platform use, content creation, and strategy management. This program provides training and technical assistance for MSMEs at Penerbit Al-Qur’an Ma’sum, covering social media, marketplaces, SEO, Google Ads, WhatsApp Business, and Canva. Using a participatory approach, activities include awareness sessions, training, mentoring, and evaluation. The program enhances digital marketing skills, boosting business interactions and sales. Sustainability is ensured through post-training consultations and a digital community.
Corporate Governance Characteristics: What Affects Forward-Looking Information Disclosure? Eny Kusumawati; Susilaningdyah Mustikawati
Jurnal Reviu Akuntansi dan Keuangan Vol. 15 No. 4 (2025): Jurnal Reviu Akuntansi dan Keuangan
Publisher : Universitas Muhammadiyah Malang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.22219/jrak.v15i4.41903

Abstract

Purpose: The purpose of this study is to analyze the effect of five corporate governance characteristics on forward-looking information disclosure (FLID) in non-financial companies listed on the Indonesia Stock Exchange during the period 2021–2023. The characteristics analyzed include the existence of a risk management committee, political connections, directors' educational background, gender diversity, and the frequency of board meetings Methodology/approach: This study employed a quantitative approach, utilizing secondary data from annual reports. The sampling technique used was purposive sampling. Data analysis used panel data regression with the help of Eviews13. Findings: The study found that the frequency of board meetings significantly influenced FLID. Conversely, the risk management committee, political connections, directors' educational background, gender diversity, did not influence FLID. Practical implications: This study contributes to the corporate governance literature in Indonesia and recommends strengthening the active role of internal governance in promoting information disclosure. Originality/value: The novelty of this research lies in the simultaneous testing of five characteristics of corporate governance with an emphasis on risk management committees and political connections, two variables that have rarely been studied together, especially in Indonesia