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Kenyamanan, Kepercayaan, Kepuasan Dan Dampaknyaterhadap Loyalitas Konsumen Ms. Glow Di Reseller Zahro Store Singosari KAB. Malang Anggraeni, Fitri Dwi; Hidayati, Nur; Athia, Ita
E-JRM : Elektronik Jurnal Riset Manajemen E-JRM : Elektronik Jurnal Riset Manajemen Vol. 14 No. 01
Publisher : UNIVERSITAS ISLAM MALANG

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Abstract

Abstract This study aims to determine the influence of convenience, trust, and satisfaction and their impact on consumer loyalty toward Ms. Glow at Zahro Store Reseller in Singosari, Malang Regency. Based on Google Trends data, although the Ms. Glow brand shows a higher search interest compared to other brands, a downward trend occurred at the end of the year. Therefore, an in-depth study of consumer loyalty is necessary to identify the factors influencing this decline in interest. The sampling technique used is a saturated sample obtained from 60 consumers. The data collection method used was a questionnaire distributed directly to Zahro Store customers. The data analysis technique employed in this study is multiple linear regression. The results indicate that convenience, trust, and satisfaction simultaneously influence consumer loyalty. Convenience has a partial effect on consumer loyalty, while trust and satisfaction do not have a partial effect on consumer loyalty. Keywords: Comfort, Trust, Satisfaction, Consumer Loyalty
Implementasi media multisensorik berbasis view scan, auris, dan mechano receptor untuk meningkatkan fungsi kognitif siswa tunanetra di SLB Negeri Lamongan Darmayanti, Novi; Irawan, Mohamad Rizal Nur; Haryono, Heny Ekawati; Anggraeni, Fitri Dwi; Fachruddin, Fanny Evanda
Penamas: Journal of Community Service Vol. 5 No. 4 (2025): Penamas: Journal of Community Service
Publisher : Nur Science Institute

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.53088/penamas.v5i4.2274

Abstract

This Community Service (PkM) activity was motivated by the limited availability of innovative learning media for visually impaired students, who generally rely only on audio or braille. The purpose of this program is to develop and implement multisensory learning media based on View Scan, Auris, and Mechano Receptor to enhance the cognitive functions of visually impaired students at SLB Negeri Lamongan. The novelty lies in integrating visual, auditory, and tactile technologies into a structured learning system, thereby improving accessibility and learning effectiveness. The method used was a quantitative, experimental design approach. The subjects were visually impaired students, with data collected through observation, pre- and post-cognitive tests, and documentation. Data analysis was carried out descriptively and inferentially. The results showed a positive response: View Scan supported object identification, Auris reinforced verbal comprehension, and the Mechano Receptor improved spatial perception. Students’ participation, concentration, and memory increased significantly, with an effectiveness rate of 81.01%. In conclusion, this PkM successfully enhanced the cognitive functions of visually impaired students.
INOVASI PRODUK ANYAMAN PANDAN BERBASIS KEARIFAN LOKAL: UPAYA PELESTARIAN DAN DIVERSIFIKASI PRODUK TRADISIONAL DI DESA SUMBERJO Qahar, Dhiah Agustina; Hudi, Moh.; Anggraeni, Fitri Dwi; Avrilia, Lusi Aini; Putri, Lailatul Amelia; Hakim,, Lukman
Jurnal Penelitian dan Pengabdian Kepada Masyarakat UNSIQ Vol. 13 No. 1 (2026): Januari
Publisher : Lembaga Penelitian, Penerbitan dan Pengabdian Masyarakat (LP3M) UNSIQ

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32699/3zwcnn54

Abstract

Proyek pengabdian ini bertujuan melestarikan dan mengembangkan pandan apa pun di Desa Sumberjo melalui integrasi kearifan lokal dan desain inovatif. Menggunakan pendekatan Participatory Action Research (PAR), kegiatan yang melibatkan perempuan pengrajin dalam pemetaan masalah, pelatihan, refleksi, dan evaluasi. Permasalahan utama meliputi terbatasnya variasi produk, desain yang usang, dan minimnya akses pasar. Melalui lokakarya, pengrajin belajar pola anyaman modern, teknik pewarnaan alami, dan pemasaran digital. Hasilnya berupa produk inovatif seperti tas, dompet, sandal, kipas, dan kotak tisu dengan sentuhan tradisional dan kontemporer. Uji pasar menunjukkan peningkatan minat konsumen dan menjangkau pasar melalui media bold dan bazar lokal. Program ini juga meningkatkan kebanggaan budaya, partisipasi komunitas (termasuk pemuda), serta potensi pendapatan keluarga. PAR terbukti efektif dalam mendorong transformasi sosial ekonomi berbasis lokal, menjadikan anyaman pandan sebagai kerajinan berkelanjutan dan bernilai jual tinggi.