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Analisis Gaya Bahasa dalam Novel Hujan Karya Tere Liye : Kajian Stilistika Nuril Isabillah; Ahmad Ilzamul Hikam
Semantik : Jurnal Riset Ilmu Pendidikan, Bahasa dan Budaya Vol. 3 No. 3 (2025): August: Semantik : Jurnal Riset Ilmu Pendidikan, Bahasa dan Budaya
Publisher : Asosiasi Periset Bahasa Sastra Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61132/semantik.v3i3.1932

Abstract

This study aims to analyze the figurative language in the novel Hujan by Tere Liye using a stylistic approach and to evaluate its relevance as teaching material for Indonesian language education. The main focus is on comparative figurative language such as personification, metaphor, simile, and hyperbole found in the novel. The research method applied is qualitative descriptive, with data collection through reading, noting, and classifying stylistic elements. The results show that these figurative languages play an important role in enriching the aesthetic value of the work, developing character portrayal, creating atmosphere, and effectively delivering moral messages. Moreover, the use of these stylistic features can help students improve their literary appreciation and language skills more deeply. Therefore, the novel Hujan is suitable as instructional material to enhance students’ interest and understanding of literary works
Melatih Kemampuan Bahasa Arab pada Siswa dalam Pembuatan atau Pembacaan Iklan di Madrasah Ibtidaiyah Tadzibun Nasyiin Nuril Isabillah; Ainur Rofiq Sofa
Pragmatik : Jurnal Rumpun Ilmu Bahasa dan Pendidikan  Vol. 3 No. 3 (2025): Juli: Pragmatik : Jurnal Rumpun Ilmu Bahasa dan Pendidikan
Publisher : Asosiasi Periset Bahasa Sastra Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61132/pragmatik.v3i3.1785

Abstract

This study aims to analyze the effectiveness of advertising-based learning strategies in training Arabic language skills of students at Tadzibun Nasyiin Elementary School. By utilizing the activity of making and reading advertisements both posters, brochures, and oral announcements students are encouraged to apply Arabic vocabulary and sentence structures contextually. Descriptive qualitative methods were used through classroom observations, interviews with teachers and students, and documentation of the results of advertising work. The results showed an increase in active participation and student confidence by an average of in the aspects of Arabic speaking and writing skills. The activity of making advertisements successfully facilitated the use of new vocabulary, while reading advertisements trained fluency and pronunciation. Thus, advertising-based strategies are recommended as an innovative alternative in Arabic language learning at the elementary school level.
Variaisi Bahasa dalam Slogan Iklan Produk Kecantikan di Tiktok Tahun 2025-2026 Nuril Isabillah; Magfirotul Hamdiah
Morfologi : Jurnal Ilmu Pendidikan, Bahasa, Sastra dan Budaya Vol. 4 No. 3 (2026): June: Morfologi : Jurnal Ilmu Pendidikan, Bahasa, Sastra dan Budaya
Publisher : Asosiasi Periset Bahasa Sastra Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61132/morfologi.v4i3.2792

Abstract

This study aims to describe language variation and language functions in beauty product advertising slogans on TikTok during 2025–2026. A descriptive qualitative method with a sociolinguistic approach was employed. The data consist of words, phrases, and sentences found in beauty product advertising slogans posted on TikTok accounts of skincare brands, cosmetics brands, and beauty influencers. Data were collected through observation and note-taking techniques, while data analysis followed the stages of data reduction, classification, interpretation, and drawing conclusions. The findings reveal that TikTok beauty advertising slogans are predominantly characterized by code-mixing (Indoglish) and slang varieties. These language forms are used to create a modern, trendy, and engaging impression that aligns with digital communication culture. In addition, the dominant language functions identified are informative and persuasive (conative) functions. The informative function is used to deliver product information, while the persuasive function aims to influence consumers’ purchasing decisions. Overall, the use of language variation in TikTok beauty advertising slogans indicates that language in digital media functions not only as a means of communication but also as a marketing strategy and a representation of contemporary lifestyle, particularly among Generation Z users.