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All Journal Ecobisma (Jurnal Ekonomi, Bisnis dan Manajemen) International Journal Administration, Business & Organization
Herdianti, Putri Yasmin
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Humanities Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Environmental Science Social Sciences

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THE INFLUENCE OF PRICE VALUE AND KNOWLEDGE TRANSMISSION ON INTENTION TO ADOPT ROOFTOP PV SYSTEMS IN RESIDENTIAL Herdianti, Putri Yasmin; Sayuti, Abdul Malik
ECOBISMA (JURNAL EKONOMI, BISNIS DAN MANAJEMEN) Vol 12, No 2 (2025): ECOBISMA
Publisher : Published by the Faculty of Economics and Business, University of Labuhanbatu, North Sumat

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36987/ecobi.v12i2.7322

Abstract

PURPOSE - The energy transition is a key priority in achieving Indonesia’s net zero emission target, with rooftop photovoltaic (PV) systems promoted as a solution. However, adoption in residential areas, especially in Bandung Raya, remains low. This study investigates the influence of price value and knowledge transmission on intention to adopt rooftop photovoltaic (PV) systems in residential of Bandung Raya.METHODOLOGY - . A quantitative approach was employed, with data gathered through an online survey Google Form, resulting in 253 valid responses.FINDING - The findings indicate that both price value and knowledge transmission have a significant combined influence on adoption intention, with a determination coefficient (R²) of 0.648. These insights are expected to support the development of public policies and marketing strategies by energy sector stakeholders, particularly by emphasizing educational outreach and affordable pricing options to promote greater household adoption of rooftop PV systems.
The Effect of Free Shipping on Purchasing Decisions at GoFood Herdianti, Putri Yasmin
International Journal Administration, Business & Organization Vol 4 No 1 (2023): IJABO
Publisher : Asosiasi Ahli Administrasi Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61242/ijabo.23.331

Abstract

The purpose of this study was to investigate the impact of free shipping promotions on the purchasing decisions of Bandung State Polytechnic students, Indonesia using OFD GoFood. The study implements a descriptive quantitative research method and employs a survey questionnaire for data collection. The sample size of this study comprises 100 respondents. Additionally, the data are analyzed using descriptive and regression analysis techniques. The study indicated that free shipping positively impacts purchasing decisions made through OFD GoFood among students of Bandung State Polytechnic, Indonesia.
Co-Authors Sayuti, Abdul Malik