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Tren dan Arah Masa Depan E-Commerce: Kajian Sistematis Literatur Tahun 2018–2024 Fajar Dio Wahyu Tri Amukti; Agus Hermawan
Journal Economic Excellence Ibnu Sina Vol. 3 No. 2 (2025): Journal Economic Excellence Ibnu Sina
Publisher : STIKes Ibnu Sina Ajibarang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59841/excellence.v3i2.2714

Abstract

E-commerce has shown very rapid development in recent years as a result of advances in digital technology, changes in consumer preferences, and increasing access to the internet. This study aims to explore the direction of development, challenges, and potential of e-commerce in the future through the Systematic Literature Review (SLR) method of scientific publications published between 2018 and 2024. Of the 203 articles reviewed, 40 articles were selected for further analysis. The results of the study identified five main categories, namely: technological advances (including AI, IoT, and AR), consumer behavior trends, innovations in business models, regulatory and security issues, and opportunities open to MSMEs. The conclusion of the study confirms that the future direction of e-commerce will be largely determined by technology integration, policy adaptability, and business responses to changes in the digital market. These findings are expected to be a reference for academics, business actors, and policy makers in developing inclusive and sustainable e-commerce strategies in Indonesia.
Perencanaan Kebutuhan SDM (Manajemen dan Operasional) dan Rumusan Pengembangan SDM Fajar Dio Wahyu Tri Amukti; Agung Winarno
Jurnal Rimba Riset Ilmu manajemen Bisnis dan Akuntansi Vol. 3 No. 2 (2025): Mei : Riset Ilmu Manajemen Bisnis dan Akuntansi
Publisher : Asosiasi Riset Ilmu Manajemen Kewirausahaan dan Bisnis Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61132/rimba.v3i2.1741

Abstract

Human resource (HR) planning and development is an important foundation in supporting the achievement of strategic organizational goals. This article comprehensively discusses the HR needs planning process in the managerial and operational context, as well as sustainable HR development strategies. The method used is a literature study with a descriptive approach to explore concepts, theories, and best practices in HR management. The results of the study indicate that HR planning not only includes recruitment and training, but also talent management, career development, and structured performance evaluation. On the other hand, HR development strategies focus on improving competencies through technical training, leadership development, and soft skills to face changes in the business environment. The synergy between planning, operational implementation, and HR development is very important to form an adaptive, competitive, and sustainable organization.
Digital Technology-Based Assistance for De Jenangs MSME in Malang City Fajar Dio Wahyu Tri Amukti; Naja Jessyka Maulani Putri; Agung Winarno; Agus Hermawan
Jurnal Ilmiah Manajemen dan Kewirausahaan Vol. 5 No. 1 (2026): Januari: Jurnal Ilmiah Manajemen dan Kewirausahaan
Publisher : Lembaga Pengembangan Kinerja Dosen

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55606/jimak.v5i1.5937

Abstract

This study is motivated by the challenges faced by UMKM De Jenangs in enhancing competitiveness amid the development of the traditional culinary sector and increasing demands for digitalization. This research aims to strengthen managerial capacity, optimize digital marketing, reinforce visual identity, and digitize operational and financial systems through assistance based on the UMKM Digitalization Strategy (SDIGI). The method employed is an individual approach conducted over nine weeks through observation, interviews, HPPT analysis, development of visual media, optimization of social media, website development, and the implementation of digital bookkeeping. The results indicate an improvement in order management efficiency, financial transparency, branding quality, and marketing reach through the utilization of social media, local influencers, and the official website. In conclusion, the assistance provided has had a significant impact on business professionalization and the strengthening of the digital identity of the UMKM. The proposed recommendations include the need for regular monitoring of website management and financial journals, continuous improvement of digital content quality, and further training to enable the UMKM to adapt optimally to shifts in consumer behavior and the dynamics of the digital market.