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Prophetic Leadership in the Battle of Hunain: Strategic Lessons for Modern Leadership Dewi, Siska; Naimah; Jannah, Jessika Ahali; Istiqomah, Nurul; Oktavianti, Mutia
Research Horizon Vol. 5 No. 3 (2025): Research Horizon - June 2025
Publisher : LifeSciFi

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.54518/rh.5.3.2025.591

Abstract

The Battle of Hunain is one of the important events in Islamic history that proves the leadership of The Prophet Muhammad SAW in facing a major crisis. This study aims to analyse the leadership strategy of the Prophet Muhammad SAW in the Battle of Hunain and its relevance to the concept of contemporary leadership. The method used is qualitative with a literature study approach sourced from hadith books, Sirah Nabawiyah, and academic literature. The results of the study show that The Prophet SAW implemented a leadership strategy based on vision, exemplary behaviour, crisis management, and effective situational adaptation. Decisiveness in decision making, the ability to raise the spirit of the troops, and anxiety in facing changes in the war situation are the main keys to victory. Strategies such as intelligence gathering, logistics planning, and reorganizing troops during chaos are proof of his capacity as a visionary and transformational leader. The moral and spiritual values ​​inherent in the leadership of The Prophet strengthen his relevance as an ideal leadership model in various modern contexts, including organizations, education, and government.
Branding Strategy in Improving Madrasah Competitiveness Istiqomah, Nurul; Oktavianti, Mutia; Subiyantoro, Subiyantoro
Nidhomiyyah: Jurnal Manajemen Pendidikan Islam Vol. 6 No. 2 (2025): July
Publisher : Program Pascasarjana Institut Agama Islam Darullughah Wadda'wah Bangil Pasuruan

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.38073/nidhomiyyah.v6i2.2835

Abstract

Competition among primary educational institutions in the modern era is increasingly competitive, especially for private schools which are required to attract public trust through a superior image. In this context, branding is a crucial strategy for strengthening an institution's identity and competitiveness. This research aims to describe the branding strategy implemented by MI Islamiyah Muhammadiyah Sumberberas to enhance the competitiveness of a primary educational institution in Banyuwangi regency. The research approach used is descriptive qualitative, with data collected through interviews, observation, and documentation. The results show that MI Islamiyah Muhammadiyah Sumberberas has successfully built an integrated brand through the establishment of a clear vision and mission, optimal service, utilization of communication media, provision of adequate facilities and infrastructure, development of flagship and extracurricular programs, targeted promotion, appreciation for high-achieving students, and collaboration with various parties. The implemented branding strategy not only impacts the enhancement of public image and trust but also strengthens the loyalty of students, teachers, and parents towards the institution. The findings of this research affirm the importance of professional and adaptive brand management as the primary key to building a competitive advantage for private educational institutions. This research also provides theoretical and practical contributions for educational institution managers in designing relevant, effective, and sustainable branding strategies.