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All Journal Siwayang Journal: Publikasi Ilmiah Bidang Pariwisata, Kebudayaan, dan Antropologi Journal of Innovation Research and Knowledge
Ni Luh Putu Intan Nirmalasari
Unknown Affiliation
Religion Arts Humanities Economics, Econometrics & Finance Education Health Professions Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Social Sciences

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RESILIENCE OF EVENT INDUSTRY IN BALI POST COVID-19 Ni Luh Putu Intan Nirmalasari; Ni Made Rinayanthi
Journal of Innovation Research and Knowledge Vol. 4 No. 5: Oktober 2024
Publisher : Bajang Institute

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.53625/jirk.v4i5.8746

Abstract

The event industri makes a big contribution to Bali's economy and is able to provide many jobs for the community. However, reflecting on the pandemic situation, the Covid-19 industri needs to adapt to be more resilient to external risks. Various changes in the industri occurred during the pandemic recovery era, including the implementation of health protocols, broadcasting of domestic tourist visits, travel preferences for groups with flexible numbers and changes in consumer behavior. These changes must of course be balanced with adaptations in the tourism industri to change fundamental systems in business practices. Organizational resilience is needed in industrial events so that it can face changes due to the pandemic. Organizational resilience depends on the ability to use the knowledge and resources contained in internal and external networks and relationships. Research was conducted on the events industri in Bali to examine efforts to prepare organizational resilience in facing crises. The method used in this research is descriptive qualitative
Analysis of Experiential Tourism in the Wayang Kamasan Workshop at Kamasan Village Klungkung Ni Luh Putu Intan Nirmalasari; Ni Luh Gde Sari Dewi Astuti; Ida Bagus Gde Sena Baskara
SIWAYANG Journal: Publikasi Ilmiah Bidang Pariwisata, Kebudayaan, dan Antropologi Vol. 5 No. 1 (2026)
Publisher : Penerbit Lafadz Jaya

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47353/siwayang.v5i1.4827

Abstract

This study examines the implementation of experiential tourism in the Kamasan wayang workshop at Sanggar Wasundari, Kamasan Village, Klungkung, Bali. Tourism trends have shifted tourist preferences from passive sightseeing toward participatory and authentic cultural experiences. In this context, the Kamasan wayang workshop has the potential to become a form of creative tourism by involving tourists directly in traditional painting activities while introducing the cultural values of classical Kamasan art. This research aims to analyze the experiential tourism elements applied in the workshop and identify tourists’ experiences during the activity. The study employed a mixed methods approach with qualitative dominance. Data were collected through participatory observation, in-depth interviews, questionnaires, and documentation involving 14 tourist participants. Quantitative data were analyzed using descriptive statistics, while qualitative data were analyzed using the Miles and Huberman model. The findings indicate that the workshop possesses strong characteristics of experiential and creative tourism. Most dimensions achieved average scores above 4.00 on a Likert scale of 1–5. The highest score was found in the Active Participation dimension (4.57), indicating direct tourist involvement in the creative process. The Authenticity dimension also obtained a high score (4.52), showing that tourists perceived the workshop as an authentic cultural experience. However, the Escapism dimension received the lowest score (4.17), suggesting that emotional immersion and experiential design still require further development. Overall, the Kamasan wayang workshop demonstrates significant potential as a sustainable experiential cultural tourism product.
Co-Authors Ida Bagus Gde Sena Baskara Ni Luh Gde Sari Dewi Astuti Ni Made Rinayanthi