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All Journal Journal of Language, Literature, and Educational Research
Jatoi, Qammar-Un_Nisa
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Humanities Education Languange, Linguistic, Communication & Media Social Sciences Other

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Procedure Text Writing Skills Using Silent Film Media In Grade Vii Students Of State Junior High School 10 South Tangerang Nisah, Ainun; Jatoi, Qammar-Un_Nisa; Tleumuratov, Genjemurat
Journal of Language, Literature, and Educational Research Vol. 2 No. 1 (2025): June
Publisher : Cahaya Ilmu Cendekia Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37251/jolle.v2i1.1574

Abstract

Purpose of the study: This study examines the effectiveness of silent film media in improving the procedure text writing skills of Grade VII students at State Junior High School 10 South Tangerang. Methodology: The method used in this study is a qualitative scriptive method. The subjects of this study were 31 procedural texts written by students of class VII-4 of SMP Negeri 10 Tangerang Selatan in the 2019/2020 academic year. Data collection techniques in this study were observation, tests, interviews, and documentation. Assessment aspects in writing procedural texts include text content, story sequence, text structure, writing rules, and linguistic features. Main Findings: The results indicate that students in the experimental group demonstrated a significant improvement in their ability to structure and elaborate procedure texts compared to the control group. The use of silent films provided visual stimuli that enhanced students’ comprehension and creativity in writing. Novelty/Originality of this study: The novelty of this study lies in integrating visual-based media into writing instruction, which offers an engaging and interactive learning experience, contributing to the development of innovative teaching strategies for language learning.
Language Function Of Slected Cosmetics Advertisement In Online Media Kambuna, Ayu Anggraini; Jatoi, Qammar-Un_Nisa; Jlassi, Mohamed
Journal of Language, Literature, and Educational Research Vol. 2 No. 1 (2025): June
Publisher : Cahaya Ilmu Cendekia Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37251/jolle.v2i1.1836

Abstract

Purpose of the study: This research aimed to find out the types of language function used in advertising cosmetics and describe how to use the language function of cosmetics advertisement in Online Media. Methodology: This study used a descriptive qualitative method. Data were collected from twelve selected cosmetics advertisements of brands such as Maybelline, Make Over, and Nyx Professional Makeup, accessed through Instagram, Facebook, YouTube, and official websites. The researcher used note-taking and documentation to classify data based on Halliday's language function theory. Main Findings: The findings revealed five types of language functions used in cosmetics advertisements: personal, representational, instrumental, imaginative, and interactional. The most dominant type was the personal function, followed by representational and instrumental. Heuristic and regulatory functions were not found. Advertisers used language functions to influence consumers by expressing emotion, conveying facts, and instructing behavior. Novelty/Originality of this study: This study offers new insight into the specific application of Halliday’s language function theory in Indonesian online cosmetics advertising. It emphasizes how language is strategically employed to build emotional engagement and persuade consumers in a digital marketing context.
Co-Authors Jlassi, Mohamed Kambuna, Ayu Anggraini Nisah, Ainun Tleumuratov, Genjemurat