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Implementation of the COSO ERM-Based Internal Control System in Marketing Management at Bank Mandiri Al Rasyid, Dwiyan; Suryanugraha, Dim Zarita; Syaiful, Rizal Fahmi; Lestari, Nadya Ayu; Hilman, Nadia Ulfa Agustin; Nisa, Ana Sakinatun; Adam, Asep Muhammad
Journal of Business Management and Economic Development Том 3 № 02 (2025): Journal of Business Management and Economic Development
Publisher : PT. Riset Press International

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59653/jbmed.v3i02.1891

Abstract

The Internal Control System (ICS) is a crucial element in ensuring that an organization's objectives are achieved effectively and efficiently, maintaining the integrity of financial reports, protecting organizational assets, and ensuring compliance with applicable regulations. This study aims to evaluate the effectiveness of implementing ICS based on the COSO Model Enterprise Risk Management (ERM) components at Bank Mandiri KCP Cikurubuk, Tasikmalaya. The methodology used in this study is a qualitative approach with a case study, where data was collected through in-depth interviews, documentation, and observations of the ICS application in marketing procedures and policies. The results of the study indicate that the implementation of ICS at Bank Mandiri KCP Cikurubuk has been running well and is relatively effective in controlling risks and monitoring performance. In particular, the supervision of marketing policies has been in accordance with the established procedures, and there has been adequate follow-up by the Government Internal Supervisory Apparatus (APIP) to maintain the sustainability of this effectiveness. The conclusion of this study is that the ICS implemented at Bank Mandiri KCP Cikurubuk is effective and efficient in supporting the achievement of organizational goals, as well as providing a solid foundation for better internal supervision in the future.
BERKREASI DENGAN KEMASAN: PELATIHAN PENGEMASAN PRODUK YANG UNIK DAN MENARIK Hilman, Nadia Ulfa Agustin; Rahayu, Dede Sri; Lestari, Nadya Ayu; Syaiful, Rizal Fahmi; Mufreni, Alfin Nur Fahmi; Nurnawati, Rani; Darmawan, Luthfie Hadie Nugraha; Sari, Fitri Ajeng; Rodhiyah
 Jurnal Abdi Masyarakat Multidisiplin Vol. 4 No. 03 (2025): Desember: JURNAL ABDI MASYARAKAT MULTIDISIPLIN
Publisher : Asosiasi Dosen Muda Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.56127/jammu.v4i03.2360

Abstract

Penelitian ini bertujuan meningkatkan daya saing produk purna migran melalui pelatihan kemasan dan label. Pelatihan intensif satu hari ini mencakup teori, praktik, dan launching produk, diikuti oleh 20 purna migran. Hasilnya menunjukkan kemasan yang menarik, mudah dibawa, dan informatif meningkatkan persepsi kualitas dan mendorong pembelian. Sesi praktik membekali peserta dengan keterampilan memilih kemasan, mendesain label, dan mengemas produk. Canvassing memberikan umpan balik pasar langsung. Diharapkan, pelatihan ini menjadi langkah awal bagi purna migran mengembangkan usaha berkelanjutan dan berkontribusi pada ekonomi lokal.